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#89 Agility in Creating New Experiences with Craig Langlois, Berkshire Museum

#89 Agility in Creating New Experiences with Craig Langlois, Berkshire Museum

FromThe Agile Brand™ with Greg Kihlstrom


#89 Agility in Creating New Experiences with Craig Langlois, Berkshire Museum

FromThe Agile Brand™ with Greg Kihlstrom

ratings:
Length:
29 minutes
Released:
Sep 15, 2020
Format:
Podcast episode

Description

Today we’re going to talk about agility in how you deliver customer experiences. While customer experience always requires a sharp focus on listening and adapting to customer needs, most companies have had to make much larger changes recently due to COVID-19 and the different rules of operation. To talk about this in more depth, I thought we’d explore an industry that often thrives on interactions in physical spaces: museums. We’re going to explore how a museum was able to adapt its methods of delivering experience in a way that not only served the temporary needs due to COVID restrictions, but also set the organization up for future success in an increasingly online world. To help me discuss this topic, I’d like to welcome Craig Langlois, Chief Experience Officer, Berkshire Museum.
Released:
Sep 15, 2020
Format:
Podcast episode

Titles in the series (100)

One of the leading marketing technology, customer experience, and digital transformation podcasts features executives and thought leaders from top brands and platforms who talk about the trends driving the industry forward, like first-party data strategies, artificial intelligence, journey orchestration, and more. The Agile Brand is hosted by Greg Kihlström, advisor and consultant to leading brands, speaker, entrepreneur, and best-selling author. It provides a fresh perspective on the continually evolving dynamic between brands and the audiences they serve.