➡️ Schedule a FREE consultation here: https://rynoss.com/contact-us/In the home services and the trades, there are invaluable lessons to be learned from seasoned professionals who have weathered the storms and come out on top.In this episode, I am joined by Rusty Cochran, and together, we had the privilege of hosting Frank Harrison, a veteran in the plumbing and air conditioning industry with 46 years of experience. Frank has been an industry leader in the Air Conditioning and Heating industry for a long time.Frank, the former president of General Air Conditioning and Plumbing in the Coachella Valley, shared his journey, valuable experiences, and insights into building a very successful business.We discussed the role of leadership, employee development, and effective communication in shaping a company's culture.Frank's wisdom and stories shed light on how focusing on people and doing good can lead to long-lasting success.Frank emphasized the importance of investing in leadership training for employees. He shared his experience with Rapport Leadership, an organization in Las Vegas that offers comprehensive leadership programs.These programs help individuals build self-confidence, make informed decisions, and connect on a personal level with their colleagues. Leadership training will transform your team members into confident communicators, contributing to a positive work environment.Investing in your employees' personal and professional growth, whether through leadership training or technical skills development, is a great investment and a sure way to achieve long-term growth in your business.Tune in for stories, insights, and valuable lessons from an industry veteran on how to grow a successful business in the trades. This episode was sponsored by:- Smart AC: https://smartac.com/- Home Service Freedom: https://homeservicefreedom.com/Key TakeawaysIntro (00:00)Meet Rusty Cochran and Frank Harrison (00:55)How Frank started his business back in the 60’s (09:12)Overcoming major business challenges (10:56)Treat your people right to succeed (15:25)Transitioning from new construction to service-based business (17:58)Leadership development and culture building (23:57)Why leadership training is important for ALL employees (33:48)Why Frank sold his business to two employees (37:01)Water skiing, travel, and charity work (45:06)How to grow your home services business long term (53:55)Always invest in your people (58:20)Additional Resources ➡️ Schedule a FREE consultation here: https://rynoss.com/contact-us/  WebsiteFrank: https://www.callthegeneral.com/Rusty: https://wecareteam.com/InstagramRusty Instagram: https://www.instagram.com/wecareair/FacebookFrank: https://www.facebook.com/CallTheGeneral/Rusty: https://www.facebook.com/WeCareAir/LinkedInFrank: https://www.linkedin.com/company/general-air-conditioning-and-plumbing/about/Rusty: https://www.linkedin.com/company/wc-heating-air-conditioning-and-plumbing-inc-/TwitterFrank: https://twitter.com/callthegeneralRusty: https://twitter.com/WeCareAir/To The Point Home Services Podcast is a home services podcast that gets to the point! Focused on helping HVAC, plumbing, electrical, roofing, and many other HS companies grow exponentially.