In this episode, your host Amy Milne gets real with Ted McCartan, Sr. Director, Community Engagement at Ann & Robert H. Lurie Children's Hospital of Chicago Foundation. Right from the get-go, Ted's passion and dedication for his team and what they do shines through. He kicks off by telling us his 'why' for hosting an event, and while the simple answer is to raise money, Ted proves that there's more to it. He also inspires us with stories about virtual events his team created during COVID and how he's not afraid to stop an event that's not achieving their goals. Better to try an event and stop it, then not try at all - we couldn't agree more! This episode is filled to the brim with what we like to call "Ted Tips" including why you can't sell event swag and why beer, ice cream and bubbles are all you need at your event. At the end of the day, it comes back to your organization's values which will help to guide the decisions you make. Ted is kind enough to share his team's values and trust us, they are worth listening to!Ted is always happy to connect with others in the industry, so feel free to reach out via LinkedIn.Toward the end of the episode, Ted references a book by Harry Kraemer, so we've linked it here in case you want to check it out! From Values to Action: The Four Principles of Values-Based Leadership”Any good organization has values; the way you go about your work, that's why values are important.” – Ted McCartanConnect with us:Beyond Fundraising Inc: https://www.startingbeyond.com/LinkedIn: https://www.linkedin.com/in/amy-milne-8946791/Instagram: https://www.instagram.com/milneamyr/https://www.instagram.com/startbeyond/