Everything Is Marketing with Corey Haines, Founder of Swipe Files

The Secret to Unlocking Creativity That Powers Outstanding Marketing with Corey Haines, Founder of Swipe Files: Corey Haines is the Founder of Swipe Files. In this episode, Corey discusses the value of inspiration, his framework for creating swipe files, his favourite marketing best practices, the importance of looking outside your industry for inspiration, what's... by What’s Working in Marketing™

48 min listen

Corey Haines on Programmatic SEO, Media Marketing, and SaaS Growth: In this episode, we are joined by Corey Haines, the founder of Swipe Files and cofounder of SwipeWell, to discuss the approach to time management, content creation, and programmatic SEO, as well as the importance of treating content like a product and marketing like a media company. by The Long Game

56 min listen

Marketing Like A Media Company with Corey Haines, Founder of Swipe Files: On this episode, we are once again joined by Corey Haines who is the Founder of Swipe Files. Corey was interested in this concept of marketing like a media company at an early stage, long before it became popular to deploy marketing strategies that don't... by What’s Working in Marketing™

47 min listen

SaaStr 426: How to Market at Mass Scale, with Harry Stebbings and Ryan Bonnici, CMO @ Whereby: In today's SaaStr insider episode, Harry Stebbings sits down with Ryan Bonnici, Chief Marketing Officer at Whereby to chat about how to market at scale. Together, they cover how to hire marketers at scale and how to use marketing to set your brand... by The Official SaaStr Podcast: SaaS | Founders | Investors

39 min listen

Marketing Trends and Getting Started in ABM in 2017: Our guest is Shari Johnston who is the senior vice president of marketing at Radius and has an illustrious career in marketing. At some point we are going to talk about Santa.com I promise but before we get to that we will talk a few other things. ... by Sales Pipeline Radio

25 min listen

What's Driving Growth at Fastest Growing B2B Companies? Learnings from Last 6 Interviews: For this episode, I’m joined by Ethan Garr, SVP Growth at Robokiller, to discuss the key commonalities and differences for breakout growth B2B companies featured in the last six episodes of the podcast. Ethan has also been helping write in-depth growth studies on each of the companies I've interviewed so he is very familiar with them (Lola, TripActions, Templafy, Valuer, Miro and Hubs (formerly 3D Hubs). Some of the areas that we explored include: How B2B companies are leveraging data to accelerate growth Common factors driving their breakout growth How a growth mindset is essential to fueling testing Why it is essential to clearly identify target customers Why B2B needs to obsess on value for all stakeholders How B2B growth is undergoing a major transformation Role of product/market fit in B2B growth Why it is essential for B2B to collaborate cross-functionally by The Breakout Growth Podcast

50 min listen

SaaStr 262: Box's Jon Herstein on How Customer Success Teams Should Structure, Schedule and Execute on Customer Check Ins, Why Delight is Important But Insufficient & Why Customer Success Is Not Responsible For Upsell: is the Chief Customer Officer at , the company that provides one platform for secure content management, workflow and collaboration. Prior to their IPO, Box had raised funding from some of the best in the business including Andreesen Horowitz,... by The Official SaaStr Podcast: SaaS | Founders | Investors

37 min listen

The Four Pillars of a Great Ops Team with Brian Bayless: <p>Brian Bayless, the Vice President of Go-to-Market Operations at Gong, is a seasoned leader with a deep understanding of sales operations and strategy. With his extensive experience and expertise, Brian has played a pivotal role in driving the succes... by Reveal: The Revenue Intelligence Podcast

35 min listen

SaaStr 268: G2 CMO, Ryan Bonnici on Lessons Learned From Scaling Marketing Team From 5 to 70, The Most Important Role of The CMO Today and How To Create Alignment Between CRO and CMO: is the CMO @ , the company that allows you to get the right software and services for your business with over 897,000 user reviews to help you make smarter buying decisions. As for Ryan, prior to G2 he was Senior Director of Global Marketing at... by The Official SaaStr Podcast: SaaS | Founders | Investors

41 min listen

SaaStr 062: Why Unprofitable Customers Must Be Fired, Segmentation in Sales Breeds Laziness & The Future of Sales in an AI Driven World with John Barrows, Godfather of Sales: is essentially the Godfather of Sales. We often have VPs of Sales from tech titans on the show but who trains those VPs and sales reps to be the best in the world at sales? That is where John Barrows comes in, with clients including Dropbox, Box,... by The Official SaaStr Podcast: SaaS | Founders | Investors

31 min listen

Contrarian Content Leadership Advice, Process is Overrated (?), and How to Grow Your Content Career with Benyamin Elias (Podia): This episode seeks to understand the underlying unconventional, yet proven leadership thoughts that can spearhead the growth of a company. Benyamin Elias shares invaluable leadership and marketing lessons that he has learned on his career journey. by The Long Game

62 min listen

Jon Sebastiani (Sonoma Brands + Krave) - Growing up as a winemaker, How he started, scaled, sold Krave and why he decided to buy back the brand, & What's next in consumer by The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing I Brands

38 min listen

How to scale your co-founder relationship alongside your startup — Manu Sharma & Brian Rieger of Labelbox: Manu Sharma and Brian Rieger are the co-founders of Labelbox and in this conversation, they take a microscope to their co-founder DNA and share tons of advice for other entrepreneurs looking for magic in their founding team. by In Depth

48 min listen

Kitchen Side: Our Founders' Career Backgrounds, Greatest Accomplishments, and Biggest Regrets: We also explore how to bring big ideas to life and take risks that align with your professional calling. by The Long Game

56 min listen

Content Marketing Best Practices That You Need to Follow Right Now with Arnie Kuenn by Marketing Growth Podcast

44 min listen

SaaStr 272: Asana's Head of Marketing Dave King on How We Are Entering The Third Wave of SaaS Marketing, What That Means For SaaS Marketers and Companies Today & What B2B Marketing Can Learn From B2C: is the Head of Marketing at , the work management platform that teams use to stay focused on the goals that grow their business. To date, Asana has raised over $210m from some of the biggest names in tech including Mark Zuckerberg, Peter Thiel, Marc... by The Official SaaStr Podcast: SaaS | Founders | Investors

29 min listen

SaaStr 026: How To Hire & Motivate The Best Sales Team with Bill Binch, Former SVP of Sales @ Marketo: Bill Binch is a leader and expert in the SaaS sales industry. Bill was the senior vice president of worldwide sales at marketo for 8 years and he joined when it was a small venture backed startup with a mission to reinvent marketing automation, it was... by The Official SaaStr Podcast: SaaS | Founders | Investors

28 min listen

999: How Important are Sellers in Today's Sales Environment? with Howard Brown and Ralph Barsi: Two of my favorite guests stop by. by Sales Strategy & Enablement by Revenue.io

52 min listen

Kitchen Side: Surround Sound SEO & Optimizing for Generative Answers: This episode of Kitchen Side discussed various topics related to content marketing, sales enablement, and surround sound SEO. by The Long Game

46 min listen

Enable Your Prospects, Not Just Your Team with Roy Schuhmacher, VP, Sales and Business Development at NAS: This week on the Revenue Insights Podcast, we are joined by Roy Schuhmacher, VP of Sales and Business Development at NAS Recruitment Innovation, a leader in recruitment marketing. In this episode, Lee and Roy discuss his journey from running his own business to starting at the bottom of the business food-chain. They further delve into identifying and replicating winning behaviors, the value of personalization and how to scale it, and the importance of enabling prospects, not just your team. Roy Schuhmacher is the Vice President of Sales and Business Development at NAS Recruitment Innovation where he is responsible for GTM Strategy and Direction, TAM Research and Analysis, Sales Enablement, Sequence Design and Optimization, and much more. Prior to joining NAS, he was a Mid-Enterprise Account Executive at Beamery where he worked to create more human experiences for talent, unlock by The Revenue Insights Podcast

39 min listen

SaaStr 241: Dave Kellogg on The BIggest Takeaways From Being In The Room For Sequoia’s “RIP Good Times”, Why Founders Should Raise As Much As Possible But Spend According To Plan & The Right Way To Think About Effective Quota Construction: Dave Kellogg is a leading technology executive, independent board member, advisor and angel investor. In his most recent role, Dave was the CEO @ Host Analytics where he quintupled ARR, halved customer acquisition costs and increased net retention... by The Official SaaStr Podcast: SaaS | Founders | Investors

34 min listen

SaaStr 088: How To React When A Lead Goes Dark? How Sales Reps Can Be Polite Not Rude? Why Summary Emails Are Fundamental After All Client Interactions with John Barrows, Godfather of Sales: is essentially the Godfather of Sales. We often have VPs of Sales from tech titans on the show but who trains those VPs and sales reps to be the best in the world at sales? That is where John Barrows comes in, with clients including Dropbox, Box,... by The Official SaaStr Podcast: SaaS | Founders | Investors

30 min listen

How Baremetrics 2x Their Trial-to-Paid Conversions Using Personalized Videos - Corey Haines - Head of Growth at Baremetrics (GMT046) by Growth Marketing Today

59 min listen

SaaStr 222: Flexport CRO Ben Braverman on Why It Is Total Horseshit That The Best Sellers Don't Make Good Managers, Why Specialisation Does Not Lead To The Best Customer Experience & Scaling Revenue From $18k MRR in 2014 to a $472m Year In 2018: Ben Braverman is the CRO @ Flexport, one of the world’s fastest growing startups combining technology, infrastructure and expertise, to build the operating system for global trade. To date they have $1.35Bn in funding from some of the biggest and... by The Official SaaStr Podcast: SaaS | Founders | Investors

39 min listen

SaaStr 216: Why Your Sales Team Is Not Working Together The Way You Think It Is, What Is Account Based Collaboration, How Can You Integrate It Into Your Organisation To Drive Conversion And Account Management & How To Prevent Silos Forming Within Your Tea: Dan Reich is the Founder & CEO @ Troops.ai, the startup that is the ultimate slackbot for sales teams. To date, Dan has raised over $17m in VC funding with Troops from many friends of the show including Felicis Ventures, Founder Collective, First... by The Official SaaStr Podcast: SaaS | Founders | Investors

29 min listen

20 VC: The Ultimate Guide To Marketplaces with Boris Wertz, Founding Partner @ Version One Ventures: Boris Wertz is one of the top tech early-stage investors in North America and the founding partner of Version One. He is also a board partner with Andreessen Horowitz. Before becoming an investor, Boris was the COO of... by The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch

30 min listen

Ep. 314 – COO, GrowRev, Rohit Sheth: In today’s episode, Cameron talks to Rohit Sheth, the COO of GrowRev. Rohit and his brother Rohan have successfully built a thriving digital marketing agency with remarkable growth. Rohit discusses how GrowRev has achieved exceptional growth, by Second in Command: The Chief Behind the Chief

43 min listen

Kitchen Side: Marketers Aren't Storytellers, Hard Truths in SaaS, and SEO Signal vs Noise: In this episode of Alex Birkett, Allie Decker, and David Ly Khim, the co-founders of Omniscient Digital explore various topics related to the marketing industry, with a particular focus on the role of storytelling in content marketing. by The Long Game

49 min listen

20VC: How Great VCs Handle Themselves In An M&A Process, Why M&A Has Become The Primary Method of Exit & How The Best M&A Teams Operationalise Their Process with James Loftus, Corporate Development Lead @ Square: James Loftus is Corporate Development Lead @ Square where he has made multiple acquisitions and investments including the likes of acquiring OrderAhead and investing in Eventbrite. Prior to Square, James was responsible for strategy,... by The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch

28 min listen

SaaStr 046: Predictable Revenue’s Aaron Ross on The Importance of Sales Specialisation and How Companies Scale Into Hyper-Growth mode?: is the author of the best selling book, Predictable Revenue, providing the framework for the outbound process & sales team Aaron created for Salesforce.com. During his time at Salesforce as Director of Corporate Development and Acquisitions, he... by The Official SaaStr Podcast: SaaS | Founders | Investors

24 min listen

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Everything Is Marketing with Corey Haines, Founder of Swipe Files

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