42 min listen
Growing a Sustainable Fashion Brand to over £20million a year with Ryan Shannon from BAM Bamboo Clothing
Growing a Sustainable Fashion Brand to over £20million a year with Ryan Shannon from BAM Bamboo Clothing
ratings:
Length:
43 minutes
Released:
Apr 26, 2021
Format:
Podcast episode
Description
Ryan Shannon is the Managing Director at BAM Bamboo Clothing an activewear brand on a mission to make clothing more sustainable. Founded in 2006 they now do £20m sales a year. We discuss how over the last 2 years they've shifted from spending 70% of their marketing budget on catalogues to spending 70% on digital marketing. How it's helped grow the business AND how they've been tackling the thorny question that is attribution.Get all the links and resources we mention at eCommerceMasterPlan.comGet $15 off your first month of Tailwind! https://ecmp.info/tailwindThis podcast uses the following third-party services for analysis: Podsights - https://podsights.com/privacy
Released:
Apr 26, 2021
Format:
Podcast episode
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