17 min listen
The Rise of the Fractional CMO -- Emma Westley // Fractional CMO & Content Strategy Consultant
FromMarTech Podcast ™ // Marketing + Technology = Business Growth
The Rise of the Fractional CMO -- Emma Westley // Fractional CMO & Content Strategy Consultant
FromMarTech Podcast ™ // Marketing + Technology = Business Growth
ratings:
Length:
17 minutes
Released:
Apr 26, 2023
Format:
Podcast episode
Description
Emma Westley, Fractional CMO and Content Strategy Consultant at immerj, talks about why fractional CMO positions seem to be catching on. Startups are often operating on limited resources and can’t usually afford a full-time CMO. This has given rise to the role of fractional CMO where a company can get the expertise of a CMO for a fraction of the cost and adjust the level of support based on their changing needs. Today, Emma discusses the rise of the fractional CMO. Show NotesConnect With: Emma Westley: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Released:
Apr 26, 2023
Format:
Podcast episode
Titles in the series (100)
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