47 min listen
Sabeena Ladha: Shooting Your Shot with Influencers and Creating Deux
Sabeena Ladha: Shooting Your Shot with Influencers and Creating Deux
ratings:
Length:
49 minutes
Released:
May 4, 2022
Format:
Podcast episode
Description
Warning: this week may make you very hungry! Elizabeth welcomes Sabeena Ladha, the Founder of CEO of Deux, an enhanced cookie dough brand that you’ve probably seen while scrolling on TikTok or IG. Sabeena talks about the ingredients they use at Deux to make a healthier version of your favorite nostalgic (but not so great for you) delicious snacks. She details how growing up in a small town in Texas and working at a traditional food brand led her down the path to knowing that her calling was wellness and that you could combine tasty foods with beneficial ingredients. Sabeena also talks about how she built Deux from the ground up with the help of her small but mighty team, why you don’t need things to be perfect to move forward, and she shares some great marketing strategies for social media and influencer marketing. Discount: Enter the code PURELY for 20% off DEUXMentioned: Sabeena: LinkedIn | IG DEUXDrip Chocolate Spread Not Skinny But Not Fat Summer Fridays Face OilBloom BridgertonThe Daily Stoic Shark Tank New York Times Leandra Cohen Say Hi To Elizabeth and Purely Elizabeth: Website | Instagram
Released:
May 4, 2022
Format:
Podcast episode
Titles in the series (100)
You Can’t Argue With Nature with Kris Buchanan from GOODONYA: Kris Buchanan, Founder and CEO of GOODONYA, has learned a lot about health and nutrition over the past 20 years, and she brings that knowledge, wisdom, and growth to everything she does at GoodOnYa. This week, Elizabeth sits down with Kris to discuss her captivating story of going from a collegiate and Olympic athlete, to rebuilding every aspect in her life from the ground up due to an autoimmune disease. She found a lifestyle and diet that worked for her, and saw a need for a company that put organic ingredients, love of community, and transparent nature, at the forefront of its values. Thus began GoodOnYa, which has now expanded from an organic restaurant inspired by nature, to a storefront and online business offering both food and beverages. Kris gives her advice for budding entrepreneurs, talks about how the pandemic made her fall in love with GOODONYA’s customers even harder, and shares a glimpse into her morning routi by Live Purely with Elizabeth