In the last episode, Toby outlined how some acquisitions have an inside out approach, and the customer is often overlooked, resulting in lost revenue opportunities.In this episode, Robert draws on his extensive sales expertise to outline all of the moving parts that need to be considered post deal in order to ensure that the customer, and revenue growth become a central focus of the deal value creation.And hopefully, you will recognise that it's not a simple process, but if tackled early, it's one that will deliver significant reward.