20 min listen
How ASICS Is Running to Global Markets
ratings:
Length:
20 minutes
Released:
May 22, 2019
Format:
Podcast episode
Description
In this episode of Globally Speaking, we chat with Alessandra Binazzi, the highly experienced Director of Localization at ASICS Digital, about how localization at ASICS enables people across the world to live better lives through sports and why working towards a common mission can help bridge company cultures. We also talk about the difficult transition from the retail world to the digital world. Tune in to hear more!
Released:
May 22, 2019
Format:
Podcast episode
Titles in the series (100)
Localizing Marketing Content Beyond Borders: Content may be king according to most B2B marketers today, but how do you keep the king from losing its power when multiple markets and dozens of... by Globally Speaking