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Putting 'Culturalization' on the Localization Map

Putting 'Culturalization' on the Localization Map

FromGlobally Speaking


Putting 'Culturalization' on the Localization Map

FromGlobally Speaking

ratings:
Length:
20 minutes
Released:
Sep 27, 2017
Format:
Podcast episode

Description

Cultural differences in geographical names usually aren't a top-of-mind priority for translators and localization professionals. But using incorrect place names can be serious cultural and political hot buttons—and even worse, the loss of your client's trust. Find out how to avoid offending key target audiences when the assignment calls for localizing maps.
Released:
Sep 27, 2017
Format:
Podcast episode

Titles in the series (100)

Conversations on the challenges of unlocking global understanding and creating hyperlocal customer experiences.