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How inDinero Raised $10 Million, Lost It All, And Rebuilt After Pivoting

How inDinero Raised $10 Million, Lost It All, And Rebuilt After Pivoting

FromThe Exposure Ninja Digital Marketing Podcast


How inDinero Raised $10 Million, Lost It All, And Rebuilt After Pivoting

FromThe Exposure Ninja Digital Marketing Podcast

ratings:
Length:
43 minutes
Released:
Jul 20, 2017
Format:
Podcast episode

Description

So many startups treat the pursuit of funding as their primary goal, rather than creating a profitable marketing funnel that allows them to scale. Jessica Mah, CEO of inDinero, has done both and learned the hard way that, when it comes to growth, nothing beats a profitable business with a scalable marketing funnel.  In this episode, she takes us through inDinero’s story from inception to success via some very rocky times. She shares her ‘boom to bust’ experience, the decision to pivot inDinero’s offering, and takes us behind the scenes of their current marketing funnel (Clue: their website’s CTA will surprise you). If you’re a SaaS business, service company, a startup, you’re seeking funding, or you just want to generate more leads, you’ll find Jessica’s story inspiring and cautionary in equal measure. Enjoy! For show notes and to get a free review of your website and digital marketing, complete with a tailored plan to increase your leads and sales online, head to https://exposureninja.com/episode56
Released:
Jul 20, 2017
Format:
Podcast episode

Titles in the series (100)

Looking for ways to increase your website’s visibility and significantly grow the sales it generates? Join bestselling digital marketing author and Head Ninja at Exposure Ninja Tim Cameron-Kitchen as he, the Ninjas and special guests share ‘real life’ actionable tips straight from the digital marketing front line. Whether it's learning about SEO, Pay Per Click, Facebook Ads, Google Analytics, Digital PR, Conversion-Optimised Web Design or anything else Digital Marketing, hear case studies and actionable tips from people who live marketing all day every day. More information and show notes are available at the podcast website https://exposureninja.com/podcast/