44 min listen
Maurice Lévy: “No Silos, No Solos, No Bozos”
FromMath & Magic: Stories from the Frontiers of Marketing with Bob Pittman
Maurice Lévy: “No Silos, No Solos, No Bozos”
FromMath & Magic: Stories from the Frontiers of Marketing with Bob Pittman
ratings:
Length:
34 minutes
Released:
May 16, 2019
Format:
Podcast episode
Description
When he was hired, Maurice Lévy was just supposed to be the IT guy. Instead, his 3 decades at the helm as CEO of the Publicis Group transformed advertising on a global scale. Bob goes into the booth with the living legend to learn how the NOW Chairman of the Supervisory Board of Publicis Groupe increased the value of the company 100-fold during his tenure as CEO, how he fought off a British merger, and why running into a burning building not only saved the Publicis Group, but changed the way he looked at risk. Learn more about your ad-choices at https://www.iheartpodcastnetwork.comSee omnystudio.com/listener for privacy information.
Released:
May 16, 2019
Format:
Podcast episode
Titles in the series (90)
Fred Seibert: “When in doubt, count!” by Math & Magic: Stories from the Frontiers of Marketing with Bob Pittman