44 min listen
David Zaslav: “We’re betting for the long term.”
FromMath & Magic: Stories from the Frontiers of Marketing with Bob Pittman
David Zaslav: “We’re betting for the long term.”
FromMath & Magic: Stories from the Frontiers of Marketing with Bob Pittman
ratings:
Length:
42 minutes
Released:
Oct 3, 2019
Format:
Podcast episode
Description
In this week’s episode, Bob sits down with David Zaslav to learn how the Discovery CEO and President grew a network of just three channels (Discovery, Animal Planet and TLC) to become an international media powerhouse. Learn why David believes brands shouldn’t cater to everyone, how he’s been strategizing for a future when “people can watch anything on any platform,” and what high school tennis taught him about outworking the competition. Plus, why David prefers Shark Week to Puppy Bowl! Learn more about your ad-choices at https://www.iheartpodcastnetwork.comSee omnystudio.com/listener for privacy information.
Released:
Oct 3, 2019
Format:
Podcast episode
Titles in the series (90)
Fred Seibert: “When in doubt, count!” by Math & Magic: Stories from the Frontiers of Marketing with Bob Pittman