When to Invest in Your Business

FromThe Business of Authority

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When to Invest in Your Business

FromThe Business of Authority

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Length:

25 minutes

Released:

Feb 19, 2018

Format:

Podcast episode

Description

Are you being frugal or are you afraid?

Released:

Feb 19, 2018

Format:

Podcast episode

Titles in the series (100)

How to make a living while you’re making a difference. A weekly show for independent professionals who want to go from six-figures to seven while increasing their impact on the world.

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Authenticity: Speaking truth that is consistent with who you are. by The Business of Authority
30 min listen
Getting Your Name Out: Strategy and tactics to promote your personal brand. by The Business of Authority
38 min listen
The Big Idea: Structuring your business around a big idea by The Business of Authority
19 min listen
Madalyn Sklar - Building Community: Twitter expert Madalyn Sklar explains how to build a community around your big idea. by The Business of Authority
40 min listen
Business Models: Different ways to think about monetizing your expertise. by The Business of Authority
35 min listen
Offending People: Using your marketing to filter out bad fit clients and customers. by The Business of Authority
26 min listen
Blair Enns - Pricing Creativity: Guest Blair Enns gives us a look behind the scenes of creating his new book Pricing Creativity. by The Business of Authority
44 min listen
How Easy Do You Make It To Work With You?: Just how easy (or hard) do you make it for you customers to work with you? by The Business of Authority
28 min listen
Establishing Your Point Of View: How and why to establish a POV for your brand. by The Business of Authority
37 min listen
Finding Your Sweet Spot: How to find the overlap between your expertise and what your client needs so you can operate in your genius zone. by The Business of Authority
27 min listen
Unretirement: Is the notion of retirement dead? by The Business of Authority
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Niching Down: It's counterintuitive but true: focusing on a narrow market segment is great for business. by The Business of Authority
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How To Kick-Off A Successful Launch: What do you need to do to make sure launch day goes smoothly? by The Business of Authority
40 min listen
Your Ridiculously Reliables by The Business of Authority
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Redesigning Your Website: How to decide what your website for and how much should you spend on it. by The Business of Authority
28 min listen
Uncovering Your Big Idea: We unpack the concept of a big idea, share some examples, and suggest how to start to define one for yourself. by The Business of Authority
30 min listen
Intro to Value Pricing: How to stop trading time for money. by The Business of Authority
45 min listen
Accepting Risk (And Charging For It) by The Business of Authority
42 min listen
How Long Should You Keep A Client?: Having "clients for life" isn't always a good idea. by The Business of Authority
32 min listen
Validating Your Idea: Which ideas you should validate, which you shouldn't, and how to do it if you're going to. by The Business of Authority
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When to Invest in Your Business: Are you being frugal or are you afraid? by The Business of Authority
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Building Your Circle: Who can you help today? by The Business of Authority
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Should You Write a Book?: What you need to do BEFORE you start writing a book. by The Business of Authority
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James Clear - Atomic Habits: Author James Clear on getting remarkable results from making tiny changes to your habits. by The Business of Authority
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Why You Need A Content Inventory: Finding the threads in your own material. by The Business of Authority
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Building A Product/Service Ladder: Diversify your revenue streams by packaging your expertise in a variety of different ways. by The Business of Authority
45 min listen
Daily Writing Practice: Brilliant or Insane?: The pros, cons, ins, and outs of writing for your audience every day. by The Business of Authority
54 min listen
Staying Creative by The Business of Authority
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What You Think You're Selling Ain't What Your Clients Are Buying: There's probably a difference between what YOU think you do and what YOUR CLIENTS think you do. by The Business of Authority
33 min listen
Working Solo vs Starting a Firm: The pros and cons of working solo vs building a firm. by The Business of Authority
29 min listen

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When to Invest in Your Business

When to Invest in Your Business

Description

Titles in the series (100)

More Episodes from The Business of Authority