61 min listen
#103: Movies, Music and Sport - Passion Points to Drive Loyalty
#103: Movies, Music and Sport - Passion Points to Drive Loyalty
ratings:
Length:
6 minutes
Released:
May 4, 2021
Format:
Podcast episode
Description
Film, music and games are all assets that loyalty programme owners can leverage to drive emotional engagement with members.
In this episode, I summarise my previous interview with film partnerships expert Tom Sugg, who explains how to leverage the power of the world's most popular entertainment brands as partners to engage your customers around their passion points.
Show Notes:
1) Brand Culture
2) Tom Sugg
3) Let's Talk Loyalty #20 - Leveraging Customer Passions to Drive Loyalty
In this episode, I summarise my previous interview with film partnerships expert Tom Sugg, who explains how to leverage the power of the world's most popular entertainment brands as partners to engage your customers around their passion points.
Show Notes:
1) Brand Culture
2) Tom Sugg
3) Let's Talk Loyalty #20 - Leveraging Customer Passions to Drive Loyalty
Released:
May 4, 2021
Format:
Podcast episode
Titles in the series (100)
#8: Lessons from a Loyalty Expert: Leanne Papaioannou by Let's Talk Loyalty