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Email Marketing to Amazon Customers with Chris Guthrie - SS004

Email Marketing to Amazon Customers with Chris Guthrie - SS004

FromSeller Sessions Amazon FBA and Private Label


Email Marketing to Amazon Customers with Chris Guthrie - SS004

FromSeller Sessions Amazon FBA and Private Label

ratings:
Length:
51 minutes
Released:
Nov 1, 2017
Format:
Podcast episode

Description

In This Session we are focusing in on email marketing sequences for your Amazon business. We talk through the tone of your email and the language you use, how many emails to have in your sequence and how often you should send without damaging your relationship.  How many emails in your email marketing sequence for a given product? Recommend a 3 emails sequence for most products as you ask for things twice to get results Some send 4 others send 2 or 1 In Email 1 – here’s the product you bought from us and we’re just checking all is okay For Email 2 – asking for product review or seller feedback Then Email 3 – ask a second time Go for 3 emails as gets better results People change the email marketing sequence depending on what they are selling A supplement product takes longer to show results for users so the email sequence fires longer after they have received the product Where as a desk lamp, they just pull it out of the box and use it so can be sent an email soonerAmazon also send emails to customers so consider that too Recommended sequence 1st email goes after straight after order completed – customer service email content 5 days later – ask for product review or buyer feedback 10 days later – ask for product review of use of product... Visit HERE - For detailed show notes  Subscribe Here To Be The First To Get Updates and New Podcast Episodes
Released:
Nov 1, 2017
Format:
Podcast episode

Titles in the series (100)

Seller Sessions is the largest Amazon FBA and Private Label podcast for Advanced Amazon Sellers. It is the first of its kind, in terms of being raw, non nonsense and straight to the point. A lot of Amazon podcasts that came after has followed by example... Seller Sessions is published 4 times per week and often breaks new trends first in the industry. Host Danny McMillan, is a world renowned public speaker and veteran Amazon Seller, Danny is also the co-founder of DATAbrill. DATAbrill manages Amazon PPC and advertising automation for 6, 7 & 8 figure Amazon brands. Danny also works with Amazon in the UK to provide webinar content for their 3rd party sellers. Each year he hosts Seller Sessions Live the annual conference for Amazon Sellers in the UK, bringing the worlds best speakers on the cutting edge of marketing on and off Amazon. He is also the founder of SellerPoll, the official annual awards for Amazon Sellers and Brands.