55 min listen
63: Inclusive Language, Processes, Products, and Product Management Community
FromHow To Succeed In Product Management | Jeffrey Shulman, Red Russak & Soumeya Benghanem
63: Inclusive Language, Processes, Products, and Product Management Community
FromHow To Succeed In Product Management | Jeffrey Shulman, Red Russak & Soumeya Benghanem
ratings:
Length:
51 minutes
Released:
Oct 19, 2022
Format:
Podcast episode
Description
In this episode of the How to Succeed in Product Management Podcast, marketing professor Jeff Shulman and The Product Management Center advisory board member Soumeya Benghanem welcome Emily Fishkind (Microsoft) and Richa Rai (F5) to talk about the importance of inclusivity in product development. Understanding inclusion in product management will help PMs build products that are accessible to everyone in the market and can help business growth.
Disclaimer: All opinions of the speakers are their own.
Support for How to Succeed in Product Management is brought to you by Apptentive, which enables product managers to measure shifts in customer emotion and gather actionable feedback across the mobile customer journey. To learn more, go to Apptentive.com/UW.
What to Listen For:
00:00 Intro
08:22 Inclusion in product management
11:04 Everything is evolving
12:58 Creating a sense of belonging, empathy, and cultural awareness
15:41 Calling people in than calling people out
18:34 3 recommendations for inclusive future in product management
21:09 Where to know more about inclusivity?
22:54 Is it a challenge or an opportunity?
28:44 Focusing on the margin
29:29 Inclusive language
30:46 Removing a non-inclusive term
34:16 Inclusion as you design your products and program
39:49 Advice to PM new to inclusivity
43:49 How to embed inclusion into your objectives?
45:34 Final thoughts
Disclaimer: All opinions of the speakers are their own.
Support for How to Succeed in Product Management is brought to you by Apptentive, which enables product managers to measure shifts in customer emotion and gather actionable feedback across the mobile customer journey. To learn more, go to Apptentive.com/UW.
What to Listen For:
00:00 Intro
08:22 Inclusion in product management
11:04 Everything is evolving
12:58 Creating a sense of belonging, empathy, and cultural awareness
15:41 Calling people in than calling people out
18:34 3 recommendations for inclusive future in product management
21:09 Where to know more about inclusivity?
22:54 Is it a challenge or an opportunity?
28:44 Focusing on the margin
29:29 Inclusive language
30:46 Removing a non-inclusive term
34:16 Inclusion as you design your products and program
39:49 Advice to PM new to inclusivity
43:49 How to embed inclusion into your objectives?
45:34 Final thoughts
Released:
Oct 19, 2022
Format:
Podcast episode
Titles in the series (100)
5: Product Improvement through Experimentation: Today, in the How to Succeed in Product Management Podcast, Jeff and Red welcome our panel of experts on product management to talk about experimentation and how to test ideas before and after launch. They discuss how talking to the customers is a form o... by How To Succeed In Product Management | Jeffrey Shulman, Red Russak & Soumeya Benghanem