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B2B Influencers Impact on the Tech Industry -- Michael Lodge // EM360 Tech

B2B Influencers Impact on the Tech Industry -- Michael Lodge // EM360 Tech

FromMarTech Podcast ™ // Marketing + Technology = Business Growth


B2B Influencers Impact on the Tech Industry -- Michael Lodge // EM360 Tech

FromMarTech Podcast ™ // Marketing + Technology = Business Growth

ratings:
Length:
12 minutes
Released:
Oct 6, 2022
Format:
Podcast episode

Description

Michael Lodge, CEO of EM360 Tech, talks about what's going on in B2B marketing. B2B is experiencing a rise in influencers, especially in the tech industry. These individuals are generally the ones that the IBMs, Bank of Americas, and Wells Fargos consult before implementing any technological solution, but they’re also the face of emerging B2B tech platforms. Today, Michael discusses the impact of B2B influencers on the tech industry. Show NotesConnect With: Michael Lodge: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Released:
Oct 6, 2022
Format:
Podcast episode

Titles in the series (100)

The MarTech Podcast tells the stories of world-class marketers who use technology to generate growth and achieve business and career success. In each episode, you’ll hear from an innovative marketer as they walk through their career path and discuss the challenges of their current roles. This podcast will unearth the successes and pitfalls of industry experts, as they share their real-world experiences and teach us the tools, tips, and tricks that they’ve learned along the way.