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Ep 181: Premium Products and PR with Chuck Melber from Nomad Goods

Ep 181: Premium Products and PR with Chuck Melber from Nomad Goods

FromSecrets To Scaling Your Ecommerce Brand


Ep 181: Premium Products and PR with Chuck Melber from Nomad Goods

FromSecrets To Scaling Your Ecommerce Brand

ratings:
Length:
27 minutes
Released:
Apr 6, 2021
Format:
Podcast episode

Description

How do you work with other brands to expand your market?In this episode, Chuck Melber, Marketing Director at Nomad Goods, talks about marketing strategy for premium accessories and how to do PR in-house for your brand. Enjoy!KEY TAKEAWAYS FROM THIS EPISODEOwn your customers, own relationships you built through social media to your mailing list.If you can’t set up your affiliate program, have your product sold on Amazon so people can take advantage of that affiliate program.Reach out to companies you admire.You’re never going to a place where you are too big to talk to people.Never let yourself get complacent and feel like you have the right answer. Just keep on testing.Apps:Streak CRMhttps://www.streak.comHARO: Help a reporter outhttps://www.helpareporter.comTODAY’S GUESTChuck Melber is the Marketing Director at Nomad Goods, LLC.Nomad Goods, LLC is a consumer electronics company manufacturing cases, chargers, and accessories for Apple products.Connect and learn more about Chuck and Nomad Goods here:Website: https://nomadgoods.comLinkedin: https://www.linkedin.com/in/chuckmelber/If you want to learn more about the eCommerce Growth Plan for your brand, click here:https://mindfulmarketing.co/products/full-growth-planIf you've been paying attention and your brand is ready to GROW, apply now to be the one new brand we take on this month!https://mindfulmarketing.co/apply
Released:
Apr 6, 2021
Format:
Podcast episode

Titles in the series (100)

Are you an entrepreneur or ecommerce store owner looking to scale your business? Then join ecommerce marketing experts Jordan West and Sean Lang as they reveal what’s working in online marketing today to scale your business. Twice a week they walk you through what’s working in paid ads and talk to successful ecommerce business owners that have scaled their businesses to 7 figures and beyond. Learn from gurus in paid traffic on Facebook ads, YouTube ads, Google Adwords (now Google Ads), Google Shopping, Bing Ads, Bing Shopping Ads, retargeting, Instagram Ads, LinkedIn ads, Google Analytics, landing pages and more. We talk about how to write good ad copy, create banner ads that sell, which creative works for which ad platform and more. We talk about everything that is working right now (and not working) to help you scale your business so you know exactly what your next year of online sales is going to look like. Once you nail paid advertising it is like a faucet that you can turn on and off at will. Let’s show you how to build the paid traffic faucet!