Discover this podcast and so much more

Podcasts are free to enjoy without a subscription. We also offer ebooks, audiobooks, and so much more for just $11.99/month.

124 | Why Spend Budget on Brand Strategy? (Before Design & Marketing)

124 | Why Spend Budget on Brand Strategy? (Before Design & Marketing)

FromBrand Master Podcast


124 | Why Spend Budget on Brand Strategy? (Before Design & Marketing)

FromBrand Master Podcast

ratings:
Length:
9 minutes
Released:
Jul 10, 2021
Format:
Podcast episode

Description

By the end of this episode, you’ll understand why it’s so important to invest your budget in brand strategy before marketing and design to avoid wasting your funds.

First, you’ll learn how I struggled for years to first understand then articulate the importance and value of brand strategy.

Once I did, it changed everything for my branding business.

Next, I’ll give you 7 reasons that you can use in conversations with clients, CEO’s, and stakeholders to illustrate the value of brand strategy BEFORE investing in design or marketing.

For more brand strategy resources and downloads visit brandmasteracademy.com

Released:
Jul 10, 2021
Format:
Podcast episode

Titles in the series (100)

The Brand Master Podcast is a show dedicated to helping branding professionals and entrepreneurs to build brands using strategy, psychology, and creative thinking. Branding is far more than aesthetics. To build a brand that connects you need positioning, brand personality, a human persona and brand voice, communication and messaging frameworks, storytelling techniques. All of this and more are covered right here, through actionable tips, techniques, and systems. If you want to brand like a master, the brand master podcast will show you how. For more brand strategy resources visit www.brandmasteracademy.com