21 min listen
Ep. 149 What Does Your Title Say?
ratings:
Length:
26 minutes
Released:
Jun 30, 2022
Format:
Podcast episode
Description
Your presentation title can have a greater impact on your potential audience than you may think. A strategically written title can inspire prospective meeting planners and audience members to think, “I need to hear THAT!” Today Darren and Mark discuss the emotional impact of a speech title and provide 3 strategies for writing effective speech titles. Sharing their own experience with ineffective titles, they also explore how a sub-title can reinforce the value of your message and give your prospects reasons to listen to your unforgettable presentation. Snippets: A well-written speech title can have a powerful emotional effect A good title generates curiosity Your title should provide clarity, not confusion Craft a title that shows how your talk can meet the audience’s desire An effective title can show how the audience can avoid pain Test your title and get feedback; change the title if necessary Listen to your target market and craft a title that speaks to their need Join industry groups and forums, and social media groups Athletes don’t start training the week before the season starts A coach provides inspiration and instills confidence
Released:
Jun 30, 2022
Format:
Podcast episode
Titles in the series (99)
Ep. 155 The Greatest Story Never Told: Does your life hold an untold story? Perhaps one you tried before that didn’t work well, so you abandoned it? Maybe you thought it wasn’t powerful enough. Mark and Darren have a discussion on stories that remain inside us…stories that need to be... by Unforgettable Presentations