Two brothers took over a 110-year-old business in a stagnating industry. 7 acquisitions later, the future is bright.Key points from Ben's story:
Ben Grossman & his brother pivoted their 110-year-old family business from printing to promotional products.
The strategy was executed by acquisition: 7 of them from 2013 through 2021.
Ben discusses the importance of treating sellers well to build a list of happy sellers that he can show future sellers as a reference.
He explains how he uses suppliers to source leads on potential acquisitions.
He also explains how to effectively work with business brokers.
Reach Ben Grossman at:
Follow Ben on Twitter at @bigrossman.
He also maintains a personal website that lists all of Grossman Marketing Group's acquisitions at bengrossman.info.
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Official episode page & full show notes at AcquiringMinds.co:Pivoting to Swag in 7 Acquisitions