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How Does SetSail Drive Sales Productivity?

How Does SetSail Drive Sales Productivity?

FromThe Science of Change


How Does SetSail Drive Sales Productivity?

FromThe Science of Change

ratings:
Length:
34 minutes
Released:
Mar 8, 2022
Format:
Podcast episode

Description

Bert Lui is Co-founder & CPO at SetSail, an AI-powered sales tracking, motivation, and empowerment solution. Not only have they changed the classic incentive system within sales organizations, they figured out how to drive the right behaviors within that incentive system in sales. We deep dive on the trade-offs between extrinsic and intrinsic motivations, how being charismatic affects your sales, the thin line between compliments and gratitude and the pros and cons of quotas. So let's get ready to -wait for it- Set sail on this super fascinating episode of The Science Of Change!
Jump straight into:
(01:12) - Motivation to sell more and better: How SetSail makes it easier for sales reps to prioritize deals through goal visibility. 
(06:01) - Intrinsic vs extrinsic motivation: On charisma and behavioral indicators that are essential to predict a closing deal.
(13:03) - The pros and cons of leaderboards:  A practical example of what a weekly contest and prizes look like for sales reps inside SetSail.
(20:59) - Playing to win: How does the SetSail reward model motivate middle and low ranked (and recent winners) sales reps?
(25:16) - Don’t overthink it: Psychological tips to reduce the fear of rejection, sales quotas and the goal to experiment on compensation size.
(29:10) - Real-time feedback: What does Bert think the future of sales will look like? 
Episode resources
Connect with Bert through https://www.linkedin.com/in/bertlui/ (LinkedIn) https://www.setsail.co/ (SetSail)
Thank you for listening to The Science of Change. Reach out to Kristen through https://www.linkedin.com/in/kristenberman/ (LinkedIn) and visit The Irrational Labs https://irrationallabs.com/ (website) for more information on behavioral science. 
This show is presented by https://www.setsail.co/ (SetSail) (follow on https://www.linkedin.com/company/setsail/ (LinkedIn)) and produced by Kristen Berman and https://www.studiopodsf.com/ (Studio Pod Media). The executive producer is Rachael Roberts. All episodes are written by Kristen Berman and Ying Lin with experts, script editing by Jack viewer. Special thanks to Lydia Trupe for fact checking and citations. Music and editing provided by https://nodalab.com/ (nodalab).
Released:
Mar 8, 2022
Format:
Podcast episode

Titles in the series (19)

Behavior change is hard. Actively changing another person's behavior is even harder. But many companies have been able to crack that code. They're the companies who understand that people don't always — or maybe even rarely — act rationally. The Science of Change is a podcast that seeks to demystify how businesses apply the psychology of decision-making. Each episode, host Kristen Berman, behavioral scientist and co-founder of Irrational labs, interviews visionary product or organizational leaders to find out how they’ve leveraged data to learn about both their customers’ and their employees’ behavior — and how they’ve managed to change it. Those insights, along with some of the latest research in their fields, will help us get to the bottom of our core psychologies. So let's dig in and unlock the secrets behind The Science of Change. The Science of Change podcast is presented by SetSail. Act on the moments to lead to a sale. Visit us at https://setsail.co (setsail.co) or on LinkedIn to learn more about the world’s number one revenue execution platform.