As a Realtor, have you ever considered putting lead generation at the forefront of your operations? On this episode of the Massive Agent Podcast, host Dustin Brohm sits down with Matthew Kane to discuss the importance of staying front and center with your leads, and why they are not going to fall in your lap.In his third year of business, Matthew Kane is a successful Realtor based out of the Wilmington, North Carolina market. Originally a marine sniper and business consultant, Matthew sold 40 homes during his first year while doubling as a full-time firefighter. How did he build his network to such magnitude without the new-age content creation methods, you might ask? Have a listen to the conversation as Matthew provides us with an excellent foundation for building your network and generating 30-50 leads a day. Starting with advice from his mentor and his utilization of Google local ad services, Matthew has garnered hundreds of 5-star reviews, thus skyrocketing his credibility. He is doing nothing out of the ordinary and we can essentially describe it as being "boringly consistent."Mentioned on this episode:MAP Episode 122 - How One Agent Sold 40 Homes his First YearMAP Episode 150 - From 40 to 80, How one Minor Tweak Doubled his Homes SoldConnect with Matthew KaneInstagramFacebookWebsite***********************Sponsored by: Follow Up Boss, the CRM of choice for agents ready to scale quickly. Massive Agent listeners get a FREE 30 Day trial (no CC required!!) CLICK HERE***********************Recommended:Witly: the fully automated Facebook Ad management system for real estate agents and loan officers. Get a 14 day free trial HEREShop my Amazon Store: podcasting equipment, my favorite books, cool stuff for  REALTORS®, etcMassive Agent Society: Our Real Estate Lead Gen Coaching Program/online course and online courseBuzzsprout: Host your podcast with the same platform we use. Affordable, user-friendly podcast hosting for real estate agents - New users get a $20 Amazon Gift CardCLICK HERE follow my NEW Instagram account, @massiveagent