This week we are talking about how to use our shop's data to reverse engineer your success! Many people shy away from looking at the raw data from their shop, but it truly is the best way to strategize your goal setting. We are looking at a few examples to take this strategy step by step.  Download Reverse Engineer Your Profit Goals: laurenkelplinger.com/data   Listen to Why Conversion Rate Matters (and how to improve yours if it's low!): https://cricketstochachings.libsyn.com/why-your-etsy-conversion-rate-matters-and-how-to-improve-it-if-yours-is-low