In the world of handmade eCommerce businesses, there's often a misconception that creativity alone is enough to guarantee success. In reality, finding the perfect balance between creativity, data that gives you information about next steps, and business strategy is crucial to truly thrive in the online marketplace. In this episode, we'll explore the importance of each piece of the e-commerce puzzle, and how they work together to create a flourishing handmade business. ------- ? For More Insider Tips & Strategies on E-Commerce Success! ? Shop workshops and trainings: http://www.cricketstochachings.com  Read the blog and download the freebies: http://www.laurenkeplinger.com Follow along on IG for a peek behind the scenes (and all my favorite books and failures at gardening!) -- http://www.instagram.com/lauren.keplinger