17 min listen
Zeroing In On The Ideal Product Price Point -- Laura Troyani // PlanBeyond
FromMarTech Podcast ™ // Marketing + Technology = Business Growth
Zeroing In On The Ideal Product Price Point -- Laura Troyani // PlanBeyond
FromMarTech Podcast ™ // Marketing + Technology = Business Growth
ratings:
Length:
16 minutes
Released:
Jan 9, 2022
Format:
Podcast episode
Description
Today we're going to talk about how to use market research to maximize profitability. Joining us is Laura Troyani, the Principal of PlanBeyond which is a boutique marketing agency focused on research strategy and operations, specializing in working with startups and organizations launching new products. In part 2 of our conversation, we discuss how you can zero in on the ideal product price point. Show NotesConnect With:Laura Troyani: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Released:
Jan 9, 2022
Format:
Podcast episode
Titles in the series (100)
Effective B2B Marketing Channels, Segments, & Strategies -- (Part 1) Doug Bell // Searchmetrics by MarTech Podcast ™ // Marketing + Technology = Business Growth