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    The Differences Between Growth & Traditional Marketing (Part 2) - Graham Hunter // Groundwork Growth

    The Differences Between Growth & Traditional Marketing (Part 2) - Graham Hunter // Groundwork Growth

    FromMarTech Podcast ™ // Marketing + Technology = Business Growth

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    The Differences Between Growth & Traditional Marketing (Part 2) - Graham Hunter // Groundwork Growth

    FromMarTech Podcast ™ // Marketing + Technology = Business Growth

    ratings:
    Length:
    23 minutes
    Released:
    Dec 22, 2019
    Format:
    Podcast episode

    Description

    Today we are rebroadcasting our conversation with Graham Hunter, the Founder of Groundworks Growth, a firm that is focused on helping early-stage startups validate marketing channels and recruit the talent to drive scale. In today's episode, Graham is going to talk us through how he allocates his marketing budget between strategic, operational, and experimental channels, his process for creating marketing experiments and how he helps companies find the right marketing talent. Show Notes Connect With: Graham Hunter: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
    Released:
    Dec 22, 2019
    Format:
    Podcast episode

    Titles in the series (100)

    The MarTech Podcast tells the stories of world-class marketers who use technology to generate growth and achieve business and career success. In each episode, you’ll hear from an innovative marketer as they walk through their career path and discuss the challenges of their current roles. This podcast will unearth the successes and pitfalls of industry experts, as they share their real-world experiences and teach us the tools, tips, and tricks that they’ve learned along the way.