We continue discussing the strategy and usage tactics behind building a marketing list with Brian Kurtz, Founder and CEO of Titans Marketing, which is a consultancy focused on list building and making the connection between out of home and digital marketing. Yesterday, Brian told us about the process that he uses to build and/or buy a marketing list, and today we discuss various ways you can get value out of your marketing lists. Show NotesConnect With:Brian Kurtz: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.