Today’s guest is your favorite anti-diet business coach (and fellow dietitian!) Jennifer McGurk. Not only does Jennifer run her own successful private practice, but she is also the owner of Pursuing Private Practice.   Pursuing Private Practice is on a mission to empower non-diet dietitians to start, grow, and scale a business rooted in a weight-inclusive philosophy. Their goal is to amplify the common mission among non-diet dietitians that dietitians can empower clients feel fabulous about food. Pursuing Private Practice supports dietitians to create impactful offers for their clients, generate consistent revenue in business, and to prioritize self-care as a business owner.    Listen to learn more about Jennifer’s advice for weight inclusive businesses and how to have happiness and success in your business, and also learn a bit about my own personal business evolution!   In this episode we discuss: Jennifer’s journey as a dietitian, and what sparked her interest in teaching the business side of the career. How Jennifer coaches fellow anti-diet RDs on how to navigate our marketing from an ethical and value based perspective. How can fellow RDs fight about the perfectionist mindset, and not let it affect their business owning experience. How to challenge hustle culture. Jennifer’s biggest challenges when it comes to building her own business. How Jennifer practices wellness without obsession.   Learn more about Jennifer: Jennifer’s Instagram Jennifer’s Website for Pursuing Private Practice   Announcements: Get Your Period Back Playbook is currently open for pre-sale for our March enrollment, by joining before February 15th  you can get a free customized meal plan to support your HA recovery. Food & Body Peace Playbook is also open for pre-sale for our April enrollment, if you join before March 11th  you will get a FREE 60 minute session with me, that way you can have a personalized coaching session to help you better implement the strategies you’ll learn inside FBPP. We are currently booking for February and March for individual counseling at our virtual practice, Nourishing Minds Nutrition. If you’re looking for intuitive eating and body image support and/or you’re in need of anti-diet advice for HA, PCOS and IBS we would love to support you. We typically book 4+ weeks in advance so reach out today to guarantee your spot before the spring.   Resources for you: Learn more about our services at Nourishing Minds Nutrition. Read testimonials from our amazing clients here.  Join our FREE support group for like-minded women, the Nourishing Women Community for more community & support. Take a look at our online shop, the Wellness Without Obsession Shop.    Let’s hang out! Connect with Victoria and the staff at NMN: Victoria’s Instagram Victoria’s Website Nourishing Minds Nutrition Instagram Nourishing Minds Nutrition website For every guest that comes on the show, we donate money to Loveland Foundation. The Loveland Foundation, is a foundation that provides therapy and  healing to Black women and girls. We are honored to donate monthly to the Loveland Foundation, and you can learn more and donate yourself here.