More traffic isn’t your problem—chances are your problem is your offer. In this episode, Ralph and Amanda talk about how Tier 11 and DigitalMarketer are freshening up their past offers to increase conversions. They’ll explain their strategies to create new offers that advertise to new markets, why it’s essential to focus on the analytics before AND after the click, and why every offer is a learning lesson (even if it doesn’t create the sales boost you’d hoped for). RESOURCES MENTIONED IN THIS ARTICLE DigitalMarketer Lab Plus The Ultimate Social Media Swipe File The Facebook Ad Template Library The Napkin Challenge Tier 11 Customer Testimonial (Midway Down Page) Episode 274: The Future of Paid Traffic in 2020 And Beyond Building a StoryBrand: Clarify Your Message So Customers Will Listen by Donald Miller Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on Apple Podcasts and leave us a review. Apple Podcasts not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.