Matt Gentile, Director of Social Media at Century 21, joins the Social Pros Podcast this week to discuss how his team helps support more than 103,000 agents and their businesses, driving engagement with Century 21’s customers worldwide, and how to maintain a nimble team in order to take advantage of real-time marketing opportunities. Read the highlights: http://www.convinceandconvert.com/social-pros-podcast/how-century-21-creates-award-winning-real-time-social-media/