17 min listen
1419 "I Don't Know What Logo Churn Means", I Predict They'll Be Dead in Under 12 Months
1419 "I Don't Know What Logo Churn Means", I Predict They'll Be Dead in Under 12 Months
ratings:
Length:
11 minutes
Released:
Jun 13, 2019
Format:
Podcast episode
Description
1419 Bill Kahlert "I Don't Know What Logo Churn Means", I Predict They'll Be Dead in <12 Months Bill Kahlert is the Co-founder of INBOX25 (https://www.inbox25.com/) ? Time Stamped Show Notes: 00:00 – Nathan's introduction to today's show 00:15 – Why INBOX25 provides marketing automation and customization 00:35 – How they charge their average customer $300-$400 per month 00:55 – Why he launched the business in 2007 01:40 – How they have grown to serve 4k user and 2k paid customers 03:30 – Why their pricing scales based on the size of your database 04:45 – How they are retaining more than 95% of their customers annually 06:10 – Why their customers typically stay with them for years on end 06:45 – How INBOX25 thinks about lifetime value and CAC 07:40 – Why they are aiming for payback within 6 months 08:10 – How their team has less than 50 employees
Released:
Jun 13, 2019
Format:
Podcast episode
Titles in the series (100)
Hollis Carter: How To Charge $3k For Mastermind: Nathan Latka brings you top entrepreneurs daily inspired by Tim Ferriss, Pat Flynn, John Dumas, Entrepreneur on Fire, Chalene Johnson, NPR, HBR, the StartUp podcast, Art of Charm, Dave Ramsey, Planet Money, APM Marketplace, Mixergy, Seth Godin, #AskGaryVe by SaaS Interviews with CEOs, Startups, Founders