Word of mouth plays a role in 50-90% of all buying decisions. But most of us have never actually sat down to outline a strategy that would get more customers talking about our brand. If that’s you, it won’t be after you listen to this episode. Jay Baer joins Donald Miller to talk about “talk triggers” -- moments you can create for your customers that they’ll tell their friends about. He’s full of specific, practical examples that will inspire you. You may very well transform your whole business with the big idea you get from this episode. Listen now! http://buildingastorybrand.com/episode-128/