Traffic Boost: The Ultimate Guide to Increasing Income Online
By PANKAJ KUMAR
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About this ebook
Unlock the secrets to skyrocketing your online income with 'Traffic Boost: The Ultimate Guide to Increasing Income Online.' Discover proven strategies and expert tips to drive more traffic to your website or online platform, leading to greater revenue potential. From SEO tactics to social media marketing, this comprehensive guide equips you with the tools and knowledge you need to thrive in the digital landscape. Maximize your earning potential and take control of your online success today!
PANKAJ KUMAR
Dr. Pankaj Kumar completed his master’s and doctorate degrees at the Gurukula Kangri Vishawavidyalaya, Haridwar, Uttarakhand (India). He has more than ten years of teaching and research experience. His research interest and expertise include the areas of rhizosphere microbiology, bacterial characterization and biofertilizers. He has published several research papers in national and international journals. He is also a co-editor of the book Rhizosphere Engineering (Elsever, 2022) with Prof. R. C. Dubey. He is also coauthor of An Objective Compendium on Food Science (Brillion publishing, 2022). He is life members of Association of Microbiology of India (AMI), New Delhi and Indian Science Congress, Kolkata, West Bengal and serving as reviewers and editorial board members of national and international journals. Currently, Dr. Pankaj is affiliated with the Department of Microbiology at the Dolphin (PG) Institute of Biomedical and Natural Science, Dehradun, Uttarakhand, India.
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Traffic Boost - PANKAJ KUMAR
Chapter 2 Web Content
The content that you put up on your website is the most critical thing that you need to think of. In the same way that a store will do well only if it sells things that people need, you will get people visiting your website only if you give something that people are looking for. Of course, it also means that you are entering a crowded market because genuinely unique niches are hard to come by. If you do find one, you are on to a good thing, but even if not, as long as you make the content appealing, you are sure to find takers.
Do something that others don't do. For example, selling products or services online is catching on fast, and you will find several sites with products that link back to larger online retailers like Amazon or eBay. If you want to do the same, it is not that difficult, except that there is something that you will have to give that other websites do not offer. For example, if you offer a personal review of the product that you are selling you are sure to develop a certain number of loyal customers and as long as the reviews are informative and helpful you will only get more customers with time.
Other websites offer the same thing, but most of them will have only a couple of lines that they probably found on other websites and copied. If you give information that is more detailed and specific, things that only a user would know, you are sure to make a hit.
Keep people coming back for more!
This does take more work and time, but unless you are willing to invest in good content, there is no point in proceeding further. Make sure that you do your research. Even if you are only selling dog collars, as long as you give the pros and cons of each one honestly people will appreciate it. The goal should be to make the content such that people who even casually visit your site once will bookmark it and keep coming back.
Keep it short and simple
While writing your content, remember that just because you want to be informative you should not have long-winded articles. Statistics show that between 600 and 800 words is the best length for most online articles. If you want to fill space in your site, use other interactive content. Not only will this make the whole thing nicer to see and read it will also relieve the monotony of just plain text.
Even if you do not have the expertise to create interactive content, just using bullet points and charts in-between text will break it up into smaller more easily read