SIMPLIFIED SOCIAL MEDIA MARKETING: FOR CONTENT CREATORS & SMALL BUSINESS OWNERS
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About this ebook
Whether you're a content creator, hobbyist, entertainer, or a small business, effective social media marketing can take your brand to another level.
There's a lot to learn but in this eBook we've simplified and condensed it as much as possible into an easy step-by-step format. We've made it easy so you can follow at your own pace and cont
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SIMPLIFIED SOCIAL MEDIA MARKETING - George Robertson
A
OVERVIEW OF SOME MAJOR SOCIAL MEDIA PLATFORMS AND THEIR AUDIENCES
Social media has become an essential part of modern marketing. With billions of users across the world, it provides individuals and small businesses with a cost- effective way to reach and engage with their target audience. Some of the most popular platforms include:
Facebook: With over 2.8 billion monthly active users, Facebook is the largest social media platform. It's great for building brand awareness and community engagement. It's also one of the easiest platforms to create advertising content.
Instagram: With over 1 billion monthly active users, Instagram is a visually- driven platform that is great for sharing images and videos. It is particularly popular among younger audiences, but is regularly gaining middle aged content. This platform is a great way to showcase your art, photographs, products, etc.
Twitter: With over 330 million monthly active users, Twitter is a real-time platform that is great for sharing news, updates, and engaging in conversations. Predominantly used as a text only platform, it has now adopted photos and videos to be included with your tweets.
LinkedIn: With over 700 million monthly active users, LinkedIn is a professional networking platform that is great for building connections and promoting B2B products and services. It's like a Facebook for businesses and