Social Media Marketing Mastery: Learn Advanced Digital Marketing Strategies That Will Transform Your Business or Agency on Understanding the Power of Analytics, Facebook Advertising, and Much More

By Graham Fisher

Do you want to learn the most up to date social media marketing strategies? If so then keep reading…

Do you have problems getting started with social media marketing? Not knowing what social media platform you should focus on? Being unaware of how to create the most profitable ad campaigns? Or using marketing methods that are outdated and do not work? If you do, within this book many of the top leaders in the field have shared their knowledge on how to overcome these problems and more, most of which have 10+ years worth of experience.

In Social Media Marketing Mastery, you will discover:

• A simple trick you can do to increase sales with your ad campaigns profitably!
• The best social media platforms you should be marketing on today!
• The one method that you should follow when creating your customer profiles!
• Why using these specific social media marketing software can help you in making money with social media marketing!
• Understanding why some people will fail social media marketing and why others will not!

• And much, much more.

The proven methods and pieces of knowledge are so easy to follow. Even if you’ve never tried social media marketing before, you will still be able to get to a high level of success.

So, if you don’t just want to transform your bank account but instead revolutionize your life, then click “Buy Now” in the top right corner NOW!

• Language: English
• Publisher: Graham Fisher
• Release date: Nov 15, 2020
• ISBN: 9791220221726

Book preview

Conclusion

Introduction

Thank you for downloading Social Media Marketing Mastery! This book is going to introduce you to the power of social media marketing, the influence that social media has over your audience and the specific strategies that you need to use to leverage social media for sales conversations today!

As you read through this book, note that there are strategies for every single major social media site out there right now, but you are not required to be on all of these platforms to create the impact that you desire to have. In fact, you can create a massive impact by just existing on two or three platforms and focusing your efforts there. As you will learn about in this book, social media is powerful and the more focused and present you are in getting in front of your audience and putting your message out there, the easier it will be for you to convert on social media.

In addition to using this book to help get you started, you should keep it on hand to walk you through the process of growing your presence, too. Social media has a lot to offer, which means that there is also a lot to learn and embracing that learning curve can be rather challenging. Keeping this book handy as you learn how to use social media and leverage it is a great opportunity for you to ensure that you always have access to the information that you need to succeed on the internet. That way, whether you need support in increasing your engagement or support in creating your next paid advertisement, you have everything you need at the tip of your fingers.

Lastly, note that social media is a powerful giant and once you position your brand in it, there is no way that you will not be able to generate some degree of success online. That being said, your success and the timeline of your success is not guaranteed. I say this not to scare you away or lead you into believing that there is a big chance that you will fail, but to remind you that your success on social media is solely reliant on your willingness to try, embrace the learning curve, understand how this machine works, and put yourself out there. The ones who make it big on social media are the ones who continue trying, educate themselves, stay consistent, and do what they can to stay relevant and interesting to their audience. The more you gauge your audience (which you will learn how to in this very book,) the more you are going to be able to create content that appeals to them, thus enabling you to grow effectively on social media. With that being said, if you are ready to get your business out there and conquer social media, let’s begin!

Chapter 1: The Importance of Social Media

Before we dig into the strategies around social media, I want you to get really clear about what potential you are tapping into here. When you understand how social media works, why it is so relevant and vital in modern business, and what it can do for you and your company, understanding how to fit it into your company’s marketing strategy becomes a lot easier. You likely already have some information about the value of social media, or you would not be here, reading this book. That being said, you might not know just how valuable social media is and what exactly it has to offer for you and your growing company. In order to give you an insight into this marketing giant that can completely change the future of your company forever, let’s take a deeper look into the importance of social media in modern business.

How Social Media Influences Recognition

Perhaps one of the biggest benefits that we gain from social media is that social media influences your brand recognition by making it easier for your target audience to know who you are, remember who you are, and recognize you when they see you. Think of this as building a relationship with your audience: the more your audience sees you on the internet, the more they are going to remember your company, recall what your brand is about and what you have to offer, and if they like you or not. You create recognition every single time you post, engage, or create content to share online. This means that every organic and paid piece of marketing that leaves your company’s accounts to begin circulating the internet will be generating brand recognition for you, creating an excellent opportunity for you to begin making more money with your company online.

They say that an individual needs to see a company cross their page at least 13 times before they fully remember who that company is, what they have to offer, and whether or not they are interested in that company. If they are interested, they will likely click through or pay attention a few times in those initial 13 points of contact, after which they will likely begin following your page. The more you are seen, the greater your chances of being discovered by your target audience online. This means that following these points of contact, any time your brand is mentioned, seen offline, or seen elsewhere online, your audience will recognize you and will pay attention to whatever it is that you may be offering.

With that in mind, it makes sense why consistency is so important online: if you are not consistent you will miss out on the opportunity to develop those points of recognition, thus causing you to lose out on the opportunity to generate traction online. You need to make sure that your number one strategy on social media is consistency: consistently posting new updates, consistently engaging with your audience, and consistently creating the opportunity for recognition and growth to occur.

How Social Media Influences Sales

One of the biggest struggles people have on social media is converting recognition and engagement into sales traffic. Fortunately, this is an easy situation to resolve, as long as you are willing to spend some time understanding the cause of your problem. If you are brand new to the internet and have not accumulated enough time online yet to determine whether or not this is a problem for you, it is still valuable for you to understand these strategies so that you can start off strong. The first thing you need to do when it comes to using social media to influence sales is to make sure that you are targeting the right audience. You will learn how to do this for each platform later on, but targeting the right audience is important to ensure that you are accumulating an audience of people who are more likely to convert into paying customers. If you are not clear enough in your targeting, you may find yourself accumulating an audience of people who are not actually interested in your company or in purchasing from you, which can result in you having difficulty gaining conversions online.

The second strategy to begin converting your followers is to make sure that every single post you make in regards to sales is clear, relevant, and interesting. You want to keep all of your posts designed in a way that is actually going to entice your audience to pay

Reviews for Social Media Marketing Mastery

[Floyd Okocha · Rating: 5 out of 5 stars]

This book is a great tool for beginners to learn from or for an experienced marketer as a refresher.

[James · Rating: 5 out of 5 stars]

I am a complete and utter marketing newbie, but I’ve just started my own shopify store and need some cheap ways to drive traffic towards my store. Hopefully the organic marketing tips from this book will be the jump start my store needs.

[Helen · Rating: 5 out of 5 stars]

This book has a ton of value in every single chapter. And I feel fairly confident that if I implement all of the advice from this book, I am going to see some explosive follower growth.

[Kennand · Rating: 5 out of 5 stars]

The author Graham Fisher clearly knows his stuff when it comes to SMM. I am going to give this book another read (or two) just to make sure I capture all of the advice.

[Phele · Rating: 5 out of 5 stars]

Really nice, very clever and provides the content you need in plain English, however it does require study...but every time I go back over a section I learn more.