Rating: 0 out of 5 stars
0 ratings
Ebook191 pages1 hour
Attract More High-Fee Clients with USPology®
By Nick Nichols
Rating: 0 out of 5 stars
()
About this ebook
This book is for B2B consultants, coaches, trainers, speakers, and service providers whose clients buy advice on, and custom solutions to, their problems. The strategies will attract premium buyers who see you as the best and obvious choice, are ready to do business on your terms at your prices, with minimal negotiation. However, the principles of USPology® apply universally to any business, non-profit or membership organization.
Read more from Nick Nichols
Side Hustle Success Secrets: How to Start a Profitable Side Hustle in Any Economy Using the Knowledge, Skills, Expertise and Resources You Already Have! How to Get a New Job Fast! Rating: 4 out of 5 stars4/5Business Survival & Prosperity Formula Rating: 0 out of 5 stars0 ratings
Related to Attract More High-Fee Clients with USPology®
Related ebooks
10 Ways To Screw Up An Ad Campaign: And How to Create Ones That Work Rating: 0 out of 5 stars0 ratingsSmart Marketing: An Essential Guide for Smaller Businesses Rating: 5 out of 5 stars5/5The Rules of Attraction: Fourteen Practical Rules to Help Get the Right Clients, Talent and Resources to Come to You! Rating: 0 out of 5 stars0 ratingsYour Messaging Sucks: Become the Brand Your Customers Love Rating: 0 out of 5 stars0 ratingsAffiliate Marketing Guide to Getting Profits: 1, #1 Rating: 0 out of 5 stars0 ratingsHow to Acquire New Customers in 30 Days: The Secrets of Building Your Business Rating: 0 out of 5 stars0 ratingsHey Marketers, Get Your Priorities Straight Rating: 5 out of 5 stars5/5Marketing Rating: 5 out of 5 stars5/5Client Magnets: How to Attract and Win More Clients Rating: 5 out of 5 stars5/5The Email Money Manifesto Rating: 5 out of 5 stars5/520 Profitable High Ticket Coaching Niches Rating: 0 out of 5 stars0 ratingsStop Selling, Start Connecting Rating: 5 out of 5 stars5/5Presell To Profit Rating: 0 out of 5 stars0 ratingsYou Are Just One Great Ad Away From Success Rating: 0 out of 5 stars0 ratingsHow To Create A High Value Lead Magnet To Quickly Grow Your Email List Rating: 0 out of 5 stars0 ratingsMarketing Fastrack: Turn Your Words Into Wealth, #1 Rating: 5 out of 5 stars5/5Become a NewsLetter Marketer Rating: 5 out of 5 stars5/5How to Build a World-Class Internet Lead Generation Program Rating: 5 out of 5 stars5/5UnSelling: Sell Less ... To Win More Rating: 4 out of 5 stars4/5101 Headline Templates That Crush It: Business Marketing And Sales Rating: 5 out of 5 stars5/5The Ten Commandments of Copywriting: Copy Gold Rush Series, #1 Rating: 0 out of 5 stars0 ratingsGrow Your Business With 5-Star Reviews Rating: 2 out of 5 stars2/5Beginners Guide to Digital Marketing: How To Flood Your Website With Traffic in 30 days Rating: 0 out of 5 stars0 ratingsAdvertising Headlines That Make You Rich: Create Winning Ads, Web Pages, Sales Letters and More Rating: 4 out of 5 stars4/5Marketing Masters: Ready, Set, Grow Your Market Rating: 0 out of 5 stars0 ratingsThe Total Landing Page Makeover: A Proven Plan For Online Success. Rating: 4 out of 5 stars4/5
Marketing For You
Mastering ChatGPT: 21 Prompts Templates for Effortless Writing Rating: 5 out of 5 stars5/52022 Best Ways To Make Money Online Rating: 4 out of 5 stars4/5The Best Credit Repair Manual Ever Written Rating: 5 out of 5 stars5/5Win In Court Every Time Rating: 5 out of 5 stars5/5The Passive Income Playbook Rating: 5 out of 5 stars5/5The YouTube Formula: How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue Rating: 4 out of 5 stars4/5Exactly What to Say: The Magic Words for Influence and Impact Rating: 4 out of 5 stars4/5Emotional Intelligence: Exploring the Most Powerful Intelligence Ever Discovered Rating: 5 out of 5 stars5/5Summary of Derral Eves's The YouTube Formula Rating: 5 out of 5 stars5/5The Passive Income Cheat Sheet Rating: 4 out of 5 stars4/5Ogilvy on Advertising in the Digital Age Rating: 5 out of 5 stars5/5The Freedom Shortcut: How Anyone Can Generate True Passive Income Online, Escape the 9-5, and Live Anywhere Rating: 5 out of 5 stars5/5Influencer: Building Your Personal Brand in the Age of Social Media Rating: 4 out of 5 stars4/5Six Figure Blogging Blueprint Rating: 5 out of 5 stars5/5Marketing Made Simple: A Step-by-Step StoryBrand Guide for Any Business Rating: 5 out of 5 stars5/5Building a StoryBrand: Clarify Your Message So Customers Will Listen Rating: 4 out of 5 stars4/5Quiet Leadership: Six Steps to Transforming Performance at Work Rating: 4 out of 5 stars4/5The Psychology of Selling: Increase Your Sales Faster and Easier Than You Ever Thought Possible Rating: 4 out of 5 stars4/5Robert Cialdini's Influence: The Psychology of Persuasion Summary Rating: 4 out of 5 stars4/5Wanting: The Power of Mimetic Desire in Everyday Life Rating: 0 out of 5 stars0 ratingsThe Millionaire Next Door Rating: 4 out of 5 stars4/5Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content Rating: 4 out of 5 stars4/580/20 Sales and Marketing: The Definitive Guide to Working Less and Making More Rating: 4 out of 5 stars4/5How to Write Copy That Sells: The Step-By-Step System For More Sales, to More Customers, More Often Rating: 4 out of 5 stars4/5Find Your Red Thread Rating: 5 out of 5 stars5/5
Related podcast episodes
How To Delight Your Audience With Direct Mail 0% found this document useful30. Why You Should Stop Looking at Your Competitors Pricing as a Social Media Manager 0% found this document useful(Best Of!) Simple Hacks for Writing Copy that Converts, with Brittany McBean 0% found this document usefulEp. 08 - Building a Brain-Based Coaching Empire with NLP ft. Jen Casey 0% found this document usefulHow Well Are You Doing Financially 0% found this document useful278: Evolve Don’t Revolve Your Blogging: Evolve Your Blog 0% found this document useful25. Natasha Hipwell on Closing Leads in DMs to Building a Social Media Agency 0% found this document useful283 - The Undefeated Marketing System with Phillip Stutts 0% found this document usefulYou're One Funnel Away - Part 2: You’re just one funnel away… 0% found this document useful233 | How To Do Market Research (Audience Intelligence w/ Rand Fishkin) 0% found this document usefulEP136: Becoming a Copywriter with DigitalMarketer’s Justina Fenberg 0% found this document useful
Related articles
How To Create Compelling Content ThinkSalesArticle
How To Create Compelling Content
Mar 29, 2017
4 min read8 Ways to Screw Up Your Marketing EntrepreneurArticle
8 Ways to Screw Up Your Marketing
Sep 1, 2013
2 min readStop Chasing Sales and Get Your Web Content Right EntrepreneurArticle
Stop Chasing Sales and Get Your Web Content Right
Aug 1, 2013
2 min readRevolutionise The Way You Sell And Influence People NZBusiness and ManagementArticle
Revolutionise The Way You Sell And Influence People
Jan 21, 2021
Jim Huse has a background in sales, psychology and business improvement and his popular 2010 book Revolutionise the way you work now has a companion title: Revolutionise the way you sell and influence people. “Selling and influencing is part of our e
1 min read5 Ways to Generate Business Through LinkedIn EntrepreneurArticle
5 Ways to Generate Business Through LinkedIn
Aug 1, 2015
4 min readHow To Create Your Marketing Content In Less Time Parents in BizArticle
How To Create Your Marketing Content In Less Time
Apr 20, 2020
3 min read12 Ways to Make More Money Through LinkedIn EntrepreneurArticle
12 Ways to Make More Money Through LinkedIn
Jun 1, 2019
4 min readTurn Your Website Into A powerful Sales Tool PC Pro MagazineArticle
Turn Your Website Into A powerful Sales Tool
Mar 11, 2021
Websites can be many things: a placeholder, a way for clients to get in touch, somewhere to sell your products and services, or a means of generating leads. If you’re not doing the latter, you’re wasting a good domain. Probably the only part of your
7 min readHow to Make an Irresistible Offer EntrepreneurArticle
How to Make an Irresistible Offer
Sep 19, 2023
Q I have a great idea for a service, but how do I know if people want it? —SHANA, TUCSON, AZ IF YOU WANT TO create an irresistible offer, you can’t start with your solution. You must start with other people’s problems—and those problems must be big e
2 min readThe Tools Of Attention MarketingArticle
The Tools Of Attention
May 15, 2019
The technology of the day is of vital importance to marketers. It doesn’t just define how we make what we sell, it defines how we connect with those we sell to. Modern marketing has only been around for a little over 100 years. What many believe to b
4 min readBecoming an Authentic Brand NZ MarketingArticle
Becoming an Authentic Brand
Sep 11, 2020
4 min readBuilding Good Client Relationships Farmer's WeeklyArticle
Building Good Client Relationships
May 14, 2021
There are many pillars that support good customer relations (and hence business success); amongst these are recognition, acknowledgement and praise. The fresh-produce sector provides many opportunities to practise these. Indeed, they are essential it
1 min readAccount Based Marketing NZ MarketingArticle
Account Based Marketing
Jun 9, 2021
2 min readOwning Your Niche Market Home Business MagazineArticle
Owning Your Niche Market
Jun 24, 2021
4 min readI Became a Better Marketer When I Started Thinking Like an Entrepreneur EntrepreneurArticle
I Became a Better Marketer When I Started Thinking Like an Entrepreneur
Oct 1, 2018
2 min readSocial Media Success On A Shoestring Budget NZ MarketingArticle
Social Media Success On A Shoestring Budget
Nov 15, 2020
In 2018, Acton came to Mosh with the desire to build a social media presence for Indomie noodles. While delicious, at the time Indomie was seen as the “foreign noodles” among local offerings. Fast-forward a mere two years and Indomie’s value market s
2 min read5 Blueprints for Your Brand's Story EntrepreneurArticle
5 Blueprints for Your Brand's Story
Apr 1, 2016
5 min readMake Cash With Your Online Portfolio Digital Camera WorldArticle
Make Cash With Your Online Portfolio
Jul 27, 2018
5 min readPrivate Equity’s New Era MoneyWeekArticle
Private Equity’s New Era
May 26, 2023
Rising interest rates can affect investment returns in multiple ways. They compress valuations: if you can get a higher return on cash, you’re less willing to pay up for risky assets. They push up the cost of debt, which many types of investors use t
2 min readHow To Sell New Products ThinkSalesArticle
How To Sell New Products
Aug 9, 2018
14 min readGrowth Through Insights NZBusiness and ManagementArticle
Growth Through Insights
Aug 28, 2019
4 min readThe Advantage of a Hunter Culture ThinkSalesArticle
The Advantage of a Hunter Culture
Aug 9, 2017
2 min readWhat's Your Growth IQ? Rotman ManagementArticle
What's Your Growth IQ?
Jan 1, 2019
How would you define 'Growth IQ'? Growth IQ is a holistic approach to finding the path to growth for an organization, based on three inputs: the market context, the right combination of elements and the sequencing of your actions. Your context includ
6 min readCREATIVITY: It's Logical Really NZBusiness and ManagementArticle
CREATIVITY: It's Logical Really
Aug 28, 2019
3 min readWant To Launch A Drinks Start-up? Eco Living MagazineArticle
Want To Launch A Drinks Start-up?
Oct 3, 2023
Launching a new drinks brand or adding a new product to an existing range is exciting but challenging. Whether you are tapping into the trend for no-low drinks, pre-mixed or establishing a new vineyard, it’s essential to have a clear value propositio
3 min readThe Experts Speak FHM AustraliaArticle
The Experts Speak
May 10, 2022
3 min read9 Complete Guide: 8 Mistakes You Must Avoid In Your Content Marketing Campaign In 2020 TechfastlyArticle
9 Complete Guide: 8 Mistakes You Must Avoid In Your Content Marketing Campaign In 2020
Nov 30, 2020
Complete Guide: 8 mistakes you must avoid in your content marketing campaign in 2020 Content being the king of all marketing activities worldwide, content marketing has gained popularity over time as one of the best investments a brand can make. It’s
14 min readThe Experts Speak FHM South AfricaArticle
The Experts Speak
May 10, 2022
3 min readThe Experts Speak FHM SwedenArticle
The Experts Speak
May 10, 2022
3 min readIs Your Business Idea Good? Here's How to Find Out EntrepreneurArticle
Is Your Business Idea Good? Here's How to Find Out
Oct 1, 2019
2 min read
Reviews for Attract More High-Fee Clients with USPology®
Rating: 0 out of 5 stars
0 ratings
0 ratings0 reviews
Book preview
Attract More High-Fee Clients with USPology® - Nick Nichols
P7e book_preview_excerpt.html Zrȕ8b~Yl<|-ڢZգeU& K+W7ܛ@%
*< <_ x &T]⽝΄9
U6Op'\Px>{qu*7g>fkbؙ}f[ o7۹ai[m(bks\v9 z3μq.7֜+[L V;sڜ.]vso#j]m 379xwᑹaK?_ __:sm`/?=2|sd^qiݮw|{dYw*»
&иkiV既%}־EXȩ&oeݭw
Xk@7n9^6 ..CB;U.zb p;sV
,`"b̕B
\2E"_^DwrWhI,=oLX"*w$gk] ;EWws7e(_ yǝ"GeD. fx[o<$ݔ{,W'o? ~ݳ>5z#3\/L$ o(G3Sڵ9L,jTjt8.pڮ^klƉ BL E!5piXwM 1< E =[#n# P-!zX md)j{}#c4vY7jpɨ3Wxt! ͲNX G[{h >&=)j4b?G,܂ ^egk?M:,e(L|c:5.MDgJIkpxCaEq ކz TmIV !*|4-hH_iP 0(69@[c~Q$Q(@-dEOϐu9}B{
Ba݁ Z/gaAd5B=Y0_\ 6DA 02 6aⶍu7w+
-:"eRh`EU+pNhY`{똴 q3ZhF2]9&
R0M^1?dg `cPZ \
Iw&Y t0i l,I3X\# 3^Oz#Y$"rB.w 2kv살*j%\k ),ľncP"p.Cy}$^
ӊn%" A
b ѹ&3EEs,֖YsHHcqۊ 8CP䥺FVT<^M7m>5V(h Qa]AƏlʂ͖J)
~H&AD_&r
?
C%c).P\9`MWsW!C]!4.7;
YGz7# .e|5q K
z"LVli"Л&R@,dZvGo܂2Z(Ҵ$j$
8'ѠV'!1<>{ax-bj28axEҕ3 Mhpؙ!1Ҕ{&~ kcU!! 4& [|$3ЗM*} $@,_j;UL54LB*D{d%+CfLDf7>t؋K="Ey֭Ifz~b@AmD {f)rYs OLbaFӸGgStJO>Њ
Qn'+ΎK2vQ\{Ly JmP7poܭ ̶Cb(Niޜ:ikiRyZFP)8(T])lX%[A$LG4+ 75zX nv>̽We'U]pRHE84t,-[4`L A -E):λ*K˷ ! S .22n1l`=mĵ! 8~'^R.8Yc{2n2)tT+-JP}_Ζa(i
=[辢-5wf;p7'MV?vï~b}_2(GhF\x yb2&XL&s>DW O` R"W5ڕj42
џUh-3Nm"մ:0ۢ'uV c ~Q(y첯v:P v ƢIƂuC4l
L0Go f9rݭ֦ eh\Ns-%N3!2QēRg: SDj趇 4RGPܡ/?q.
]6W>яQ Y3D:ҭR_Up\# ;tSS!wM{URF C$LذRHA:ͥ3QE|ۃr̈́52$AV> }.5 HǯA maZ 4D4557k1=hUą(!AJ1uA07ӑheCT9a1_XtcF˂# 1h @wу 4bw䎩x2G%O&}
e.5 JӇД~iUjZ|wخ*Xq *5 D~mjE+Ւ٭uX~f`
Uk'(䉆jzwNͯ_ɼMgBR DH^}aУ*h> m/Y^ 9M, | s~[+S>{ 0N3&y?Zn# ؠO4nvu:PHP Jz@HeF f1u iE pdD٢35 ׇ <s|&zC"vtZ8ڽ/z ^%:WTџ&
D~km|ȁ Uq<7n,
Enjoying the preview?
Page 1 of 1