LinkedIn Marketing Strategies: 2, #1

By Violet Jeanes

When you start a new business, be it online or offline, the most important aspect of it, without a doubt, is the marketing. Without marketing, you can have the most professional looking website in the world and the best businesses but still go nowhere. 
Marketing, regardless of it being online or not,  is often described as "activities a company undertakes to promote the buying or selling of a product or service." Marketing is not one dimensional, and includes advertising, selling, and the delivering of products to consumers or other businesses. Some marketing is done not by the companies themselves, but by affiliates on behalf of that company.
Marketing is what brings the customers to your door; it is what gets your name out there for everyone to see. Online marketing,  if done right, is the best form of marketing as your audience can number in the millions, allowing your brand to gain lots of exposure. Whilst most people tend to turn to platforms such as Facebook or Instagram for online marketing, they tend to overlook the potential LinkedIn has as a social media marketing tool due to its primary role as a business connection platform.
LinkedIn comes under the heading of social media marketing but, unlike Facebook and Twitter, LinkedIn is aimed firmly at the business market.  It is free to join and is the number one business marketing platform in the world, allowing you to network, talk, and connect with other like-minded businessmen and women and give your business venture exposure to the business world. 
With more than 675 million unique members worldwide, LinkedIn has a huge reach, crossing lines over virtually every industry in the world. Apart from just being used to market your business, LinkedIn can also be used as a recruitment tool, allowing you to hire new team members in an instant; this proves especially useful for those whose business requires an online presence.
In this book, not only are we going to talk about how to use LinkedIn to market your business, but to share some insights with you on how to get the right traffic flowing through your door, and to generate new leads that you can convert into loyal, paying customers.  If you have thought about using LinkedIn but didn't know how to use it or even considered it as a marketing tool, this is the book for you, both new and old businesses alike.
 

• Language: English
• Publisher: Violet Jeanes
• Release date: Jul 18, 2020
• ISBN: 9781393689652

Violet Jeanes

Violet Jeanes is a successful entrepreneur who has dabbled in various fields such as the tuition industry and has also diversified herself into writing business and marketing tools to help others achieve their dreams as well. From a young age, Violet has always been keen on starting her own business. She has ventured into understanding the many workings of being an entrepreneur - including marketing and advertising strategies. Over the years, she has become a successful entrepreneur that has secured a place in various industries, ranging from tuition agencies to dating agencies. With years of experience in the business and marketing domain under her belt, her success then inspired her to write about business and marketing tools which she believes will help propel others like her into the limelight as well. Though she has authored many self-help books, some of her most notable works include: Facebook Marketing Strategies: Discover Endless Possibilities, Reimagining the World, Top 20 Social Media Marketing Tips: Tips you should know before you start your social media marketing and Top 20 New & Innovative Business Ideas: Business Ideas that you can use right away today. Her life had not always been smooth sailing though, having had failed business ventures along the way. With this being said, she uses her experience and knowledge to compile tips and strategies into her books with the goal of enlightening young entrepreneurs and helping them start up their own businesses with ease. Her ultimate dream is to inspire change in society, to be able to create a whole new generation of entrepreneurs who will be able to wield new developments in technology to their advantage, and thus be able to start and grow their own ventures.  

Book preview

LinkedIn Marketing Strategies

LinkedIn Marketing Strategies to Get More Traffic for Your Business, Generate Leads & Improve Sales

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About the Author:

Violet Jeanes is a successful entrepreneur who has dabbled in various fields such as the tuition industry and has also diversified herself into writing business and marketing tools to help others achieve their dreams as well.

From a young age, Violet has always been keen on starting her own business. She has ventured into understanding the many workings of being an entrepreneur - including marketing and advertising strategies.

Over the years, she has become a successful entrepreneur that has secured a place in various industries, ranging from tuition centers to dating agencies. With years of experience in the business and marketing domain under her belt, her success then inspired her to write about business and