Strategic Analysis of Business

By Hiriyappa .B

Strategic Analysis of Business is vital reading for CEOs and senior executives, heads of strategy, current and future entrepreneurs, investors - especially corporate business development managers - and any businessperson who has responsibility for analysis of Business, industry, Competitive Situation by application of SWOT, TOWS and BCG Matrix to tackle the business-related issues, challenges, and problems associated with business.

This book is specially designed for those who are the students of Business, MBA, PGDM & Executives. IT management, businessmen, entrepreneurs, operating managers, middle-level managers across the management consultant, business executives and business professionals such as director of forecasting and planning, forecast manager, director of strategic planning, director of marketing, sales manager, advertising manager, CFO, financial officer, controller, treasurer, financial analyst, production manager, brand/product manager, new product manager, supply chain manager, logistics manager, material management manager, purchasing agent, scheduling manager, and director of information systems.

• Language: English
• Publisher: Hiriyappa .B
• Release date: Jun 10, 2017
• ISBN: 9781370063536

Hiriyappa .B

Dr.Hiriyappa.B is a Ph.D., MPhil., MCom. Coordinator, Department of Post Graduation Studies in Commerce. He has Coach, Trainer, Speaker and Consultant in Management.

Book preview

STRATEGIC ANALYSIS

OF

BUSINESS

Hiriyappa.B,Ph.D

Strategic Analysis of Business by

Dr Hiriyappa B © 2017

All rights reserved.

Smashwords Edition

ISBN: 9781370063536

No part of this book may be reproduced in any written, electronic, recording, or photocopying without written permission of the publisher or author. The exception would be in the case of brief quotations embodied in the critical articles or reviews and pages where permission is specifically granted by the publisher or author.

Although every precaution has been taken to verify the accuracy of the information contained herein, the author and publisher assume no responsibility for any errors or omissions. No liability is assumed for damages that may result from the use of information contained within.

Contents

Chapter 1 Strategic Analysis of Business

Chapter 2 Situational Analysis

Chapter 3 The Methods of Industry and Competitive Analysis

Chapter 4 Strategic Groups

Chapter 5 SWOT Analysis

Chapter 6 TOWS Matrix Analysis

Chapter 7 BCG Matrix

CHAPTER 1

STRATEGIC ANALYSIS OF BUSINESS

INTRODUCTION

Jeff is a self-employee. He has a small business with little investment. He has a broadminded, hard worker, dedicated person and willing to learn new things such as strategic analysis in a business environment. He has to the know the expert’s opinion of strategic analysis in business planning.

Analysis is the critical starting point of strategic thinking

Kenichi Ohmae

If you’re not faster than your competitor, you’re in a tenuous position, and if you’re only half as fast, you’re terminal

George Salk

The idea is to concentrate our strength against our competitor’s relative weakness

Bruce Henderson

After knowing the few expert’s opinion and he also notices in the light of further study concerns with the strategic analysis and its tools, major issues consider for strategic analysis, situational analysis, the methods of industry and competitive analysis, the concept of strategic groups, SWOT analysis and portfolio analysis. The strategic management process includes a set of managerial decisions and actions which determined the long-term planning and effective performance of superior objectives and goals of the organization. It involves the important things like setting the organization's mission, vision, company or organization profile, external environment, operating industry, multinational analysis, developing objectives, development of strategic analysis and choice and implementing the strategies, to the accomplishment of the long term objectives and short-term objectives and finally control, monitor, guidance and evaluation of organization objectives.

STRATEGIC ANALYSIS OF BUSINESS

Business principally comprises of products and services which offer to the ultimate customer. Success or Failure purely depends an individual talent, performance, willing to learn new things, adaptability and compete at critical constraints and solve it as simple. Self-employee always sells the products and services, it is the first priority and produce goods and services at low cost; it is the second priority and third priority is strategic analysis of business. You will become the successful entrepreneur; when you will bound to know the importance of strategic analysis in

Reviews for Strategic Analysis of Business

[Ellaine Praxidio · Rating: 5 out of 5 stars]

Very informative. I would appreciate if there are some company samples using the various strategies in making a company success in different situations.

[JAO · Rating: 2 out of 5 stars]

I can't believe this book came out here without editing.