Swim with the Sharks Without Being Eaten Alive (Review and Analysis of Mackay's Book)

By BusinessNews Publishing

The must-read summary of Harvey Mackay's book "Swim with the Sharks without Being Eaten Alive: Outsell, Outmanage, Outmotivate and Outnegotiate Your Competition'.

This complete summary of the ideas from Harvey Mackay's book "Swim with the Sharks Without Being Eaten Alive" is based on a simple, but convincing, formula: Determination + Goal-Setting + Concentration = Success. In his book, the author acknowledges that the execution of this formula is more difficult, and requires perseverance, but shows that your chances of success are higher if you follow some logical strategies. This summary provides a crash course on the most vital business elements, such as management, negotiation and salesmanship and shows the reader how to set up value for a product, how to inject your own personality into business and how to deal with the tough prospect.

Added-value of this summary:
• Save time
• Understand key concepts
• Expand your knowledge

To learn more, read "Swim with the Sharks Without Being Eaten Alive" and find out how to always come out on top.

• Language: English
• Publisher: Business Book Summaries
• Release date: Oct 14, 2014
• ISBN: 9782511018309

Book preview

Book Presentation

Swim With The Sharks Without Being Eaten Alive by Harvey Mackay

Book Abstract

Important Note About This Ebook

Summary of Swim With The Sharks Without Being Eaten Alive (Harvey Mackay)

Part 1 - Harvey Mackay’s Short Course In Salesmanship

Part 2 - Harvey Mackay’s Short Course On Negotiation

Part 3 - Harvey Mackay’s Short Course In Management

Part 4 - Quickies

Book Abstract

Main Theme

Determination + Goal-Setting + Concentration = Success

This is the magic formula for success. It’s easy to explain but difficult to execute. You can add your own extra dimension with vision, backing your own judgment or a host of other personal factors.

No one has the only game in town - there’s a never ending cycle of change and destruction inherent in the capitalist society. New opportunities are continually being created for those with determination, goals and concentration.

You don’t learn to swim with the sharks in a single outing. High-stakes challenges demand practice & perseverance.

Important Note About This Ebook

This is a summary and not a critique or a review of the book. It does not offer judgment or opinion on the content of the book. This summary may not be organized chapter-wise but is an overview of the main ideas, viewpoints and arguments from the book as a whole. This means that the organization of this summary is not a representation of the book.

Part 1 - Harvey Mackay’s Short Course In Salesmanship

It’s Not How Much It’s Worth, It’s How Much People Think It’s Worth

Main Idea

Our sense of what anything is worth derives not from any intrinsic value of the object itself but from the demand that has been created for that object. Therefore, if we are selling something, we hold