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    Using Information to Develop a Culture of Customer Centricity: Customer Centricity, Analytics, and Information Utilization
    Using Information to Develop a Culture of Customer Centricity: Customer Centricity, Analytics, and Information Utilization
    Using Information to Develop a Culture of Customer Centricity: Customer Centricity, Analytics, and Information Utilization
    Ebook204 pages1 hour

    Using Information to Develop a Culture of Customer Centricity: Customer Centricity, Analytics, and Information Utilization

    By David Loshin and Abie Reifer

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    About this ebook

    Using Information to Develop a Culture of Customer Centricity sets the stage for understanding the holistic marriage of information, socialization, and process change necessary for transitioning an organization to customer centricity. The book begins with an overview list of 8-10 precepts associated with a business-focused view of the knowledge necessary for developing customer-oriented business processes that lead to excellent customer experiences resulting in increased revenues. Each chapter delves into each precept in more detail.

    LanguageEnglish
    PublisherElsevier Science
    Release dateNov 22, 2013
    ISBN9780124115132
    Using Information to Develop a Culture of Customer Centricity: Customer Centricity, Analytics, and Information Utilization
    Author

    David Loshin

    David Loshin is President of Knowledge Integrity, Inc., a company specializing in data management consulting. The author of numerous books on performance computing and data management, including “Master Data Management" (2008) and “Business Intelligence – The Savvy Manager’s Guide" (2003), and creator of courses and tutorials on all facets of data management best practices, David is often looked to for thought leadership in the information management industry.

    Read more from David Loshin

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