FROM IMPOSSIBLE TO POSSIBLE:

Creative experience agency Method is doing things you could only imagine. Yes, really. Much like what Disney does with its Imagineering Team, Method is a New Zealand company that specialises in fusing storytelling with tech to create awe-inspiring experiences. Managing director Sam Ramlu says linking the digital and physical together to create these experiences isn’t just limited to sectors like tourism or entertainment, either, as other industries have not yet tapped into the potential of AR, VR and other types of technology that can take experiences for the customers to the next level. Here, she shares how Method is reimagining the way brands can communicate their ideas.

“It’s kind of fun to do the impossible,”