Ready, Fire, Aim: Zero to $100 Million in No Time Flat

Written by Michael Masterson

Narrated by Sean Pratt

If you had the opportunity to work where, when, and with whom you wanted - all while getting paid very well - would you take it? Self-made multimillionaire and best-selling author Michael Masterson did, and with Ready, Fire, Aim he'll show you how to do the same.
Whether you're thinking about starting a new business or growing an existing one, Ready, Fire, Aim has what you need to succeed in your entrepreneurial endeavors. In it, Masterson shares the knowledge he has gained from creating and expanding numerous businesses and outlines a focused strategy for guiding a small business through the four stages of entrepreneurial growth. Along the way, you'll learn the skills needed to succeed in this dynamic environment. Discover how to:
Start a business from scratch and make it profitable quickly
Keep a growing business growing
Get other people to do almost all the hard work for you, so you are free to do the fun stuff
Position yourself as an indispensable business builder, so you can enjoy a big share of the profits - even if you are only working part time
Duplicate your winning strategy in several businesses so you never have to worry about "needing" any one of them.
Over the course of his remarkably successful career, Masterson has developed dozens of businesses, including one still growing at $300 million. Now he shows you how to outsell your competitors by implementing innovative operational procedures to reduce costs and using the power of the Internet to reduce customer complaints and increase profits.

• Language: English
• Publisher: Ascent Audio
• Release date: Jan 15, 2008
• ISBN: 9781596591967

Reviews for Ready, Fire, Aim

[Mark Eckert · Rating: 5 out of 5 stars]

Probably the best “field guide” so to speak on growing your business realistically, and understanding internally what’s going on depending on where you’re at. I don’t suggest this for people getting started. But if you’re already running something / just beginning to outsource some work / hire - this book is perfect.

[Brian Chapman · Rating: 5 out of 5 stars]

Superb book, from a guy who's got the runs on the board when it comes to starting and building multiple businesses to incredible levels. Easy to listen to. Packed with gems all the way through. Just what I needed to help us take our business to the next level.
Im listening to it a second time so that it really sinks in.
He breaks business growth down from the 0-1million, 1-10million and then the 100million+ business and how our role as entrepreneurs needs to change with each stage.
If you are seeking business growth, looking to scale up, this is the book to read.

[Cocoa Nutte · Rating: 5 out of 5 stars]

Thank you for writing this book, Michael... AAA+++


This book had given me the insight I'll need to grow my start-up into a company that will do some that matters for the world. It's will be my new business Bible.

You've worked hard on this book. you've included Everythingi need to know. Cheers!
Cocoa!
P.S. I hope we can get one day so I can extend my gratitude in person.