Much has been covered in the media about millennial travel trends, but it’s not often that you get to hear directly from an influential member of this generation. Christa Freeland is certainly on the cutting-edge of travel in her role managing the Founder House Austin’s co-working and co-living property for entrepreneurs. As a millennial herself, Christa believes that this generation is very experiential, and they are seeking authenticity in all of their travel experiences. In addition, innkeepers should be open to seeking honest feedback from millennials, provide unique experiences, and be creative in their guest offerings. Our podcast is presented by the Frictionless Guest App, a mobile app that lodging professionals provide to their guests so they can recommend unique local places to eat, play and shop, allow guests to order their offerings, and communicate with guests in many other ways. To learn more, visit frictionlessguest.com.