My guest today has been described by Forbes as an artist, a globe treading speaker and market seeker, a storyteller who identifies emerging trends and inspires clients to think differently.  His name is David Shing, AKA Shingy. And he is a true visionary in a digital era who closely observes the unfolding future in the vast online landscape. Following his role as AOL is European Head of Media and Marketing. He then ascended to the role of digital profit at AOL and Verizon media. And in 2019, he embarked on a new journey with his consultancy, where he works with the world's top 100 brands, shaping the future of digital engagement.