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Marketing Master Class, my priceless conversation with Raja Rajamannar (Mastercard CMO)

Marketing Master Class, my priceless conversation with Raja Rajamannar (Mastercard CMO)

FromThe CMO Whisperer


Marketing Master Class, my priceless conversation with Raja Rajamannar (Mastercard CMO)

FromThe CMO Whisperer

ratings:
Length:
37 minutes
Released:
Feb 23, 2024
Format:
Podcast episode

Description

My guest this week is a good friend who also happens to be one of the most influential marketers in the world, Raja Rajamannar, the CMO of Mastercard. Over his 10 years with the brand, he has transformed Mastercard into one of the top 10 most valuable brands in the world.At the helm of the iconic priceless platform, he and his team are on the cutting edge of experiential multi sensory marketing for consumers and customers alike. He has extended the reach and impact of the brand by embracing AI and Web3 technologies, while also pioneering new standards in inclusive design.
Released:
Feb 23, 2024
Format:
Podcast episode

Titles in the series (38)

The CMO Whisperer, hosted by Steve Olenski, is dedicated to those who keep it real in AND out of the world of marketing. From others in the C-suite to agency leaders to editors of publications and on and on, this show is for them and about them.