64 min listen
Cracking the Code on Engagement for Virtual Events and Trade Shows
Cracking the Code on Engagement for Virtual Events and Trade Shows
ratings:
Length:
52 minutes
Released:
Jan 11, 2021
Format:
Podcast episode
Description
Hosts: David Adler, Claire Hoffman Guest: Jim Louderback In this episode of GatherGeeks, BizBash chairman and founder David Adler and BizBash executive editor Claire Hoffman chat with Jim Louderback, the general manager of VidCon, a massive trade show for digital creators. The group discusses how the show shifted to virtual this year, including what worked and what didn't, his favorite tech platforms, why he stretched it into a summerlong event series, and future plans. He also discusses how to engage the next generation of event attendees, the power of influencer marketing, why he takes an editorial approach to programming content, his predictions for hybrid events and much more.
Released:
Jan 11, 2021
Format:
Podcast episode
Titles in the series (100)
Conversations From the Inside: Ideas, Insights, and Resources for Los Angeles Amid COVID-19: In this new virtual discussion series, BizBash gives industry leaders in local markets a voice amid the COVID-19 outbreak. This Week: Los Angeles. by GatherGeeks by BizBash: The Event Industry Podcast