19 min listen
Live Commerce Strategies For Brands & Influencers -- Ronald C. Pruett, Jr. // The Boston Associates
FromMarTech Podcast ™ // Marketing + Technology = Business Growth
Live Commerce Strategies For Brands & Influencers -- Ronald C. Pruett, Jr. // The Boston Associates
FromMarTech Podcast ™ // Marketing + Technology = Business Growth
ratings:
Length:
16 minutes
Released:
Jan 7, 2024
Format:
Podcast episode
Description
Ronald C. Pruett Jr, Managing Partner at The Boston Associates, explores the potential of live commerce on television for eCommerce brands. In the realm of live commerce, brands are becoming content creators and influencers are turning into brands. While there are multiple paths to success in this landscape, it is crucial for both brands and influencers to take the necessary steps to effectively monetize their offerings and drive sales. Today, Robert discusses live commerce strategies for brands and influencers. Show NotesConnect With: Ronald C. Pruett, Jr.: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Released:
Jan 7, 2024
Format:
Podcast episode
Titles in the series (100)
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