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Diversify Your Marketing Portfolio with Partnerships -- Robert Glazer // Acceleration Partners

Diversify Your Marketing Portfolio with Partnerships -- Robert Glazer // Acceleration Partners

FromMarTech Podcast ™ // Marketing + Technology = Business Growth


Diversify Your Marketing Portfolio with Partnerships -- Robert Glazer // Acceleration Partners

FromMarTech Podcast ™ // Marketing + Technology = Business Growth

ratings:
Length:
21 minutes
Released:
May 12, 2023
Format:
Podcast episode

Description

Robert Glazer, Founder and Chairman of the Board at Acceleration Partners, discusses partnership marketing. When things get tough, the trend is to retreat to paying for outcomes. As marketing budgets continue to get tighter and digital auction prices soar, marketers will need to make some drastic changes to their portfolios. Today, Robert talks about diversifying your marketing portfolio with partnerships. Show NotesConnect With:Robert Glazer: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Released:
May 12, 2023
Format:
Podcast episode

Titles in the series (100)

The MarTech Podcast tells the stories of world-class marketers who use technology to generate growth and achieve business and career success. In each episode, you’ll hear from an innovative marketer as they walk through their career path and discuss the challenges of their current roles. This podcast will unearth the successes and pitfalls of industry experts, as they share their real-world experiences and teach us the tools, tips, and tricks that they’ve learned along the way.